Press release from Business Wire India
Source: PEARLS
Thursday, January 28, 2010 06:01 PM IST (12:31 PM GMT)
Editors: General: Consumer interest, Sports; Business: Advertising, PR & marketing, Business services, Media & entertainment, Sports
--------------------------------------------------
PEARLS Introduces Brett Lee as its Brand Ambassador
Pearls and Australian pacer Brett Lee join together to enhance and accelerate the corporate growth together and provide an impetus and opportunity to attain stature of world class organization
New Delhi, Delhi, India, Thursday, January 28, 2010 -- (Business Wire India) -- Pearls and its associates forming the diversified business conglomeration launched Australian's world class pace attacker Mr. Bret Lee as there brand ambassador. Brett Lee will be helping the Pearls Corporate in the fields of Infrastructure, Media and Tourism to spruce up its growth initiatives and enhancing the zeal and perfection in its corporate image. Pearl's Directors and Pearls family expressed their imminence pleasure and confidence for the association with Mr. Brett Lee.
Speaking on the occasion Mr. Jyoti Narayan, Director Pearls expressed his gratitude and said, " We are highly obliged and elated to have Mr. Brett Lee as brand ambassador for Pearls and its associates companies. This association has been worked out after constructive deliberations and strategic discussions for uplifting the marketing front and providing an unified identify to the brand pearls".
"He further stated that Mr. Brett Lee would be coming together with Pearls for enlarging specific segments like Infrastructure, Media i.e Electronic Channel and Tourism Sector". He expressed his obligation that Mr. Brett Lee has taken out time for promoting and shooting for these fields inspite of his very tight schedule.
Mr. Brett Lee, while sharing his association with Pearls said "it is indeed a privilege to be associated as an ambassador of major brands with Pearls. I have always had a very close affinity with a senior management of Pearls and I find it really enjoyable to put my spirit of perfection and Pearls vision of golden growth together. I am sure that coming to Pearls family will take us mutually to new heights in growth, quality and image of the corporate."
Pearls has emerged as a business conglomerate over the last 15 years and have diversified in various activities which have been planned strategically, promise, future growth and bright prospects. Pearls presence in the infrastructure sector has been tremendous and it involves enormous, premium and prestigious prospects. It will be a golden period for pearls infrastructure as number of projects are going to take off pan India. Pearls has carved its identity for itself that depicts zests for creating quality products of world-class standards.
Pearls as a business conglomeration has interests in Infrastructure, Media, Agriculture, Hospitality and Retail built on rich values and ideologies. Pearls look forward to encompass major fields of industry in the coming period.
Brett Lee, Jyoti Narain and Mr. Pradeep Kaul
Brett Lee, Jyoti Narain and Pradeep Kaul
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CONTACT DETAILS
Ajit Parmar, Litmus Integrated, +91 9999604266, ajit@litmusintegrated.com
KEYWORDS
CONSUMER, SPORTS, MARKETING, BUSINESS SERVICES, MEDIA
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Thursday, January 28, 2010
BWI: Euclid InfoTech Private Limited (Tendersinfo) is 10 Years Young Today!
Press release from Business Wire India
Source: Euclid Infotech Private Limited (Tendersinfo)
Thursday, January 28, 2010 05:59 PM IST (12:29 PM GMT)
Editors: General: Consumer interest; Business: Accounting & management consultancy services, Advertising, PR & marketing, Banking & financial services, Business services, Financial Analyst
--------------------------------------------------
Euclid InfoTech Private Limited (Tendersinfo) is 10 Years Young Today!
New Delhi, Delhi, India, Thursday, January 28, 2010 -- (Business Wire India) -- Tendersinfo, the World's largest Infomediary and Bidding Consultancy Company in the public procurement domain, completed 10 years on 25th of January 2010.
All stake holders including Ms. Sweety Shukla, Director - Euclid Infotech Pvt. Ltd. joined in the celebrations and expressed their solidarity and commitment to take Tendersinfo to new heights.
Speaking on the occasion Euclid's Director Mr. Sanjay Vyas said," It's a matter of pride for any company to achieve this feat. And we are proud that we are here to celebrate the 10Th anniversary. In fact it is said that if a company survives the infant mortality it will live forever."
Going down the memory lane Mr. Sanjay Vyas was nostalgic and shared with the audience how Tendersinfo started in a 1 BHK flat, which was the office during the day and his residence in the night. From publishing 20 tenders a day to about 5000 today! By being the first company in the market place which dared to make this a paid service when the competition was distributing this for free.
Mr Vyas went ahead to state that he was not a satisfied man yet, and shared his dream and vision to take Tendersinfo to the next level. For Tendersinfo to be the Brand of choice for all information on the Public Procurement Domain!
Tendersinfo, he said is in discussions with VC's and PE firms to partner and to fulfill this vision.
Dr. Tushar Guha, Founder & Managing Director of Nrityanjali , and also the Pioneer of Personality Development Movement, graced this occasion as the Guest of Honour and was in his true elements while delivering a highly charged and inspirational speech on the Role and Importance of Human Capital in the development and growth of any organization.
About Euclid
Tendersinfo is a B2B Portal owned by Euclid InfoTech Pvt. Limited. We offer Business Intelligence products which include online information on Govt Tenders, Contract Information, Business News and Project information related to B2B sectors from over 180 countries.
We also provide research reports for clients across a wide range of topics related to public procurement domain. Currently Euclid has over 10,000+ Subscribers from all over the globe.
Founded in 2000, Euclid is headquartered in Mumbai, India, with an associate network in more then 60 countries. Our 300+ team of research analysts help us in delivering high quality business information.
Euclid with its exhaustive exposure, knowledge and experience, also offers bid consultation services including pre bid, bid process and post bid activities.
EIPL (Tendersinfo.com) is a pioneer in the field of providing Tenders and Contracts Information and Bidding Consultancy in the public procurement domain. It has played active part in bringing about conferences that help educate bidders about the Bidding opportunities, funding agencies etc not only in the country but also across the globe. [www.tendersinfo.com]
CONTACT DETAILS
Jasmin Bhalla, Gen Manager (IBD & Alliance), Euclid Infotech Private Limited (Tendersinfo), +91 9810582931, jasmin@tendersinfo.com
Malavika Varma, Corp Comm Exec, Euclid Infotech Private Limited (Tendersinfo), +91 9873937781, malavika.v@tendersinfo.com
KEYWORDS
CONSUMER, CONSULTANCY SERVICES, MARKETING, BANKING, BUSINESS SERVICES, Financial Analyst
If you wish to change your Business Wire India selection please click on this link http://www.businesswireindia.com/media/news.asp and use your personal username and password to login.
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Source: Euclid Infotech Private Limited (Tendersinfo)
Thursday, January 28, 2010 05:59 PM IST (12:29 PM GMT)
Editors: General: Consumer interest; Business: Accounting & management consultancy services, Advertising, PR & marketing, Banking & financial services, Business services, Financial Analyst
--------------------------------------------------
Euclid InfoTech Private Limited (Tendersinfo) is 10 Years Young Today!
New Delhi, Delhi, India, Thursday, January 28, 2010 -- (Business Wire India) -- Tendersinfo, the World's largest Infomediary and Bidding Consultancy Company in the public procurement domain, completed 10 years on 25th of January 2010.
All stake holders including Ms. Sweety Shukla, Director - Euclid Infotech Pvt. Ltd. joined in the celebrations and expressed their solidarity and commitment to take Tendersinfo to new heights.
Speaking on the occasion Euclid's Director Mr. Sanjay Vyas said," It's a matter of pride for any company to achieve this feat. And we are proud that we are here to celebrate the 10Th anniversary. In fact it is said that if a company survives the infant mortality it will live forever."
Going down the memory lane Mr. Sanjay Vyas was nostalgic and shared with the audience how Tendersinfo started in a 1 BHK flat, which was the office during the day and his residence in the night. From publishing 20 tenders a day to about 5000 today! By being the first company in the market place which dared to make this a paid service when the competition was distributing this for free.
Mr Vyas went ahead to state that he was not a satisfied man yet, and shared his dream and vision to take Tendersinfo to the next level. For Tendersinfo to be the Brand of choice for all information on the Public Procurement Domain!
Tendersinfo, he said is in discussions with VC's and PE firms to partner and to fulfill this vision.
Dr. Tushar Guha, Founder & Managing Director of Nrityanjali , and also the Pioneer of Personality Development Movement, graced this occasion as the Guest of Honour and was in his true elements while delivering a highly charged and inspirational speech on the Role and Importance of Human Capital in the development and growth of any organization.
About Euclid
Tendersinfo is a B2B Portal owned by Euclid InfoTech Pvt. Limited. We offer Business Intelligence products which include online information on Govt Tenders, Contract Information, Business News and Project information related to B2B sectors from over 180 countries.
We also provide research reports for clients across a wide range of topics related to public procurement domain. Currently Euclid has over 10,000+ Subscribers from all over the globe.
Founded in 2000, Euclid is headquartered in Mumbai, India, with an associate network in more then 60 countries. Our 300+ team of research analysts help us in delivering high quality business information.
Euclid with its exhaustive exposure, knowledge and experience, also offers bid consultation services including pre bid, bid process and post bid activities.
EIPL (Tendersinfo.com) is a pioneer in the field of providing Tenders and Contracts Information and Bidding Consultancy in the public procurement domain. It has played active part in bringing about conferences that help educate bidders about the Bidding opportunities, funding agencies etc not only in the country but also across the globe. [www.tendersinfo.com]
CONTACT DETAILS
Jasmin Bhalla, Gen Manager (IBD & Alliance), Euclid Infotech Private Limited (Tendersinfo), +91 9810582931, jasmin@tendersinfo.com
Malavika Varma, Corp Comm Exec, Euclid Infotech Private Limited (Tendersinfo), +91 9873937781, malavika.v@tendersinfo.com
KEYWORDS
CONSUMER, CONSULTANCY SERVICES, MARKETING, BANKING, BUSINESS SERVICES, Financial Analyst
If you wish to change your Business Wire India selection please click on this link http://www.businesswireindia.com/media/news.asp and use your personal username and password to login.
Submit your press release at http://www.businesswireindia.com
BWI: Career Weavers Conducts The Grand Employment Fair 2010 in Chandigarh
Press release from Business Wire India
Source: Career Weavers Consultants Pvt. Ltd
Thursday, January 28, 2010 05:55 PM IST (12:25 PM GMT)
Editors: General: Consumer interest; Business: Accounting & management consultancy services, Advertising, PR & marketing, Business services, Hospitality, Information technology; Technology
--------------------------------------------------
Career Weavers Conducts The Grand Employment Fair 2010 in Chandigarh
More than 2000 candidates participate, More than 450 selected
Chandigarh, Punjab, India, Thursday, January 28, 2010 -- (Business Wire India) -- After the success of the 1st Mega Hospitality, Aviation & BPO Employment Fair in September 2009, Career Weavers Consultants Pvt. Ltd., a leading human capital management organization based at Chandigarh, conducted the 2nd Mega Hospitality, Aviation & BPO Employment Fair -- The Grand Employment Fair 2010. The unique Mega Hospitality, Aviation & BPO Employment Fair 2010 saw more than 2000 candidates, both fresher students & experienced candidates, from Hospitality, Aviation & BPO sectors vying for jobs in more than 10 leading corporates participating in the fest. More than 450 candidates were selected in the Employment Fair. Participation in the job fest was offered free to the candidates by Career Weavers.
Leading names from Hospitality, Aviation & BPO sectors including Indigo Airlines, ITC Maratha-Mumbai, ITC Grand Central-Mumbai, Genpact, Aegon Religare, Oberoi Delhi, IBM Daksh, Spice & CCD etc. participated in the fest.
Speaking on the Career Weavers Mega Hospitality & Aviation Employment Fair 2010, Gurpreet Singh, Head, Recruitment, Career Weavers, said, "We are very pleased to bring the second edition of the unique Mega Hospitality, Aviation & BPO Employment Fair to City Beautiful. Like last year, we have seen excellent participation both from the candidates and the corporates. Once again, our fest has become the calendar marquee event where the top companies searched for the top candidates from city & vicinity. We are committed to the continuation of the fair as an anticipated annual fixture."
Career Weavers Consultants Pvt. Ltd. is a leading human capital management organization based at Chandigarh. Career Weavers Consultants is dedicated to paving a solid educational base and successful career path for the every individual with talent, passion and the will to excel. Career Weavers 100% Job Guarantee to students, besides offering highly talented and qualified candidates to corporates. The group aims to impart Indian youth with cutting-edge skills and provide the service industry with talents who will emerge as industry leaders in their respective fields.
CONTACT DETAILS
Sachin Khurana, QuikRelations, +91 (172) 2698351, pr@quikgroupindia.com, prnetwork.india@gmail.com
KEYWORDS
CONSUMER, CONSULTANCY SERVICES, MARKETING, BUSINESS SERVICES, HOSPITALITY, TECHNOLOGY
If you wish to change your Business Wire India selection please click on this link http://www.businesswireindia.com/media/news.asp and use your personal username and password to login.
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Source: Career Weavers Consultants Pvt. Ltd
Thursday, January 28, 2010 05:55 PM IST (12:25 PM GMT)
Editors: General: Consumer interest; Business: Accounting & management consultancy services, Advertising, PR & marketing, Business services, Hospitality, Information technology; Technology
--------------------------------------------------
Career Weavers Conducts The Grand Employment Fair 2010 in Chandigarh
More than 2000 candidates participate, More than 450 selected
Chandigarh, Punjab, India, Thursday, January 28, 2010 -- (Business Wire India) -- After the success of the 1st Mega Hospitality, Aviation & BPO Employment Fair in September 2009, Career Weavers Consultants Pvt. Ltd., a leading human capital management organization based at Chandigarh, conducted the 2nd Mega Hospitality, Aviation & BPO Employment Fair -- The Grand Employment Fair 2010. The unique Mega Hospitality, Aviation & BPO Employment Fair 2010 saw more than 2000 candidates, both fresher students & experienced candidates, from Hospitality, Aviation & BPO sectors vying for jobs in more than 10 leading corporates participating in the fest. More than 450 candidates were selected in the Employment Fair. Participation in the job fest was offered free to the candidates by Career Weavers.
Leading names from Hospitality, Aviation & BPO sectors including Indigo Airlines, ITC Maratha-Mumbai, ITC Grand Central-Mumbai, Genpact, Aegon Religare, Oberoi Delhi, IBM Daksh, Spice & CCD etc. participated in the fest.
Speaking on the Career Weavers Mega Hospitality & Aviation Employment Fair 2010, Gurpreet Singh, Head, Recruitment, Career Weavers, said, "We are very pleased to bring the second edition of the unique Mega Hospitality, Aviation & BPO Employment Fair to City Beautiful. Like last year, we have seen excellent participation both from the candidates and the corporates. Once again, our fest has become the calendar marquee event where the top companies searched for the top candidates from city & vicinity. We are committed to the continuation of the fair as an anticipated annual fixture."
Career Weavers Consultants Pvt. Ltd. is a leading human capital management organization based at Chandigarh. Career Weavers Consultants is dedicated to paving a solid educational base and successful career path for the every individual with talent, passion and the will to excel. Career Weavers 100% Job Guarantee to students, besides offering highly talented and qualified candidates to corporates. The group aims to impart Indian youth with cutting-edge skills and provide the service industry with talents who will emerge as industry leaders in their respective fields.
CONTACT DETAILS
Sachin Khurana, QuikRelations, +91 (172) 2698351, pr@quikgroupindia.com, prnetwork.india@gmail.com
KEYWORDS
CONSUMER, CONSULTANCY SERVICES, MARKETING, BUSINESS SERVICES, HOSPITALITY, TECHNOLOGY
If you wish to change your Business Wire India selection please click on this link http://www.businesswireindia.com/media/news.asp and use your personal username and password to login.
Submit your press release at http://www.businesswireindia.com
BWI: Loylty Rewardz Runs World’s Largest Loyalty Program - FreedomRewardz for State Bank Group
Press release from Business Wire India
Source: Loylty Rewardz Mgmt Pvt. Ltd.
Thursday, January 28, 2010 05:44 PM IST (12:14 PM GMT)
Editors: General: Consumer interest; Business: Advertising, PR & marketing, Banking & financial services, Business services
--------------------------------------------------
Loylty Rewardz Runs World's Largest Loyalty Program - FreedomRewardz for State Bank Group
FreedomRewardz is the only Loyalty Program Created for Debit Card Holders that Offers its Members over 2 million Redemption Options
Bangalore, Karnataka, India, Thursday, January 28, 2010 -- (Business Wire India) -- Loylty Rewardz Mngt Pvt Ltd, India's premier loyalty and rewards Management Company, today announced that FreedomRewardz, a loyalty program specially designed to cater to State Bank Group customers, has become world's largest and most rewarding debit card loyalty program. This was achieved within nine months of its implementation, which is an Industry accomplishment from Loylty Rewardz. FreedomRewardz was conceptualized and launched by Loylty Rewardz for State Bank Group in April 2009.
Highlights of FreedomRewardz
-- The objective of the program is to reward the customer every time he/she uses the State Bank Debit card to make payments.
-- For every Rs.100/- spent through State Bank Debit card at POS, members get 2.5 FreedomPoints.
-- FreedomRewardz has a network of partner organizations.
-- If you make purchases at a Network Partner outlet, you can earn higher number of FreedomPoints for every Rs.100/- spent. No need to quote your number - just use the card to make payments.
-- Program offers the widest option of Products & Services for customers to redeem FreedomPoints and get FREE - over 2 million merchandise, FREE movie tickets, bus and air tickets, multiple branded discount vouchers, electronic items, family & fashion products, etc.
FreedomRewardz is a loyalty and rewards program launched through State Bank Group in the course of which the Group has rewarded its customers with 780 Million FreedomPoints. The programme today has 67 million customers and growing by about 1.3 million customers every month. The transactions, since the inception of this programme, have touched 100,000 per day and are continuing to grow at a rate of over 100% year-on-year.
Speaking on this occasion Mr. Bijaei Jayaraj, Chief Executive Officer, Loylty Rewardz Mgnt Pvt Ltd said "It is extremely rewarding for us to learn how State Bank Group FreedomRewardz program is so well received by its customers. We share this success together with State Bank Group who has been our first customer". Commenting on the Indian market, Mr. Bijaei Jayaraj said, "In this period of transition and increased competition for India Inc., the ability to retain existing customer base is a bigger challenge than acquiring newer customers. Corporate India is beginning to realize that rewarding Loyalty is directly linked to reducing churn in customer portfolio. While, Customer Loyalty programmes in India are at a very nascent stage, it is likely to explode over the next 2-3 years."
As part of this FreedomRewardz programme, Loylty Rewardz has partnered with over 35 Retail Brands. These partnered brands get an opportunity to further increase their customer base by targeting the State Bank Group debit card customers hence, resulting in higher number of footfalls and more sales. These partners offer higher benefits to the State Bank Group customers, allowing them to accumulate FreedomPoints, faster.
FreedomRewardz is the only loyalty program in India that offers such a wide redemption option. Customers can redeem FreedomPoints from over 2 million merchandise products, movie tickets, air tickets, bus tickets, etc.
Brand partners who have joined FreedomRewardz are The MobileStore, Provogue, Fame Cinemas, Adidas, Cambridge, Ferns N Petals, VLCC, Watches & More, Durian, Book Café, Sangini, IFB, EasyCabs, Orra, Gini & Jony, Libas, Cottons By Century, Cantabil, Cotton County, Himalaya, Capital Electronics, Indian Terrain, Cambay Hotels, Dayal Opticals, Nirula's, Richfeel, Rosebys, Primus Retail, Weekenders, John Player, Dr. Batras, UniverCell TeleCommunication, Wave cinemas, Career Launcher, Kalamandir, etc.
Vijay Jain, CEO, Orra', believes that "FreedomRewardz has a clear strategy, a targeted customer demographic base, a proven method of tracking the results of the program, a method that results in acquiring loyal customers, a way of gathering customer data to be analyzed for marketing purposes, and rewards that customers want".
"CRM as an innovative marketing tool helps garner and foster a relationship with the end consumer. Having partnered with State Bank Group's Loyalty program FreedomRewardz and by running a customized catchment specific campaign we have been able to achieve what we set out to" added, Mr. Ameet Panchal Head - Sales, Provogue India Limited.
For more information on FreedomRewardz, please visit www.FreedomRewardz.com.
About Loylty Rewardz:
Founded in 2006, Loylty Rewardz Mgmt Pvt Ltd is India's premier loyalty and rewards management company. It is backed by strong investors like Argonaut Private Equity and Ventureast venture capital. The key proposition of Loylty Rewardz is best in the breed understanding of loyalty management, operations and financials.
Loylty Rewardz focuses on preparation and delivery of custom and measurable loyalty programs that create profitability and lasting relationships for its clients. With over a decade of experience in Customer Relationship Management activities behind them, their tightly knit network brings together data intelligence, data analytics, creative services, interactive portal management, reward processing technology, rewards procurement, communication and direct marketing for their clientele.
The leadership team at Loylty Rewardz is young, energetic and professional and the company has a history of creating successful customer-focused loyalty programs.
CONTACT DETAILS
Pranali Arora, 20:20 Media Pvt Ltd, +91 9769905979, pranali@2020india.com
Dipti Pathak, 20:20 Media Pvt Ltd, +91 9967879480, dipti@2020india.com
KEYWORDS
CONSUMER, MARKETING, BANKING, BUSINESS SERVICES
If you wish to change your Business Wire India selection please click on this link http://www.businesswireindia.com/media/news.asp and use your personal username and password to login.
Submit your press release at http://www.businesswireindia.com
Source: Loylty Rewardz Mgmt Pvt. Ltd.
Thursday, January 28, 2010 05:44 PM IST (12:14 PM GMT)
Editors: General: Consumer interest; Business: Advertising, PR & marketing, Banking & financial services, Business services
--------------------------------------------------
Loylty Rewardz Runs World's Largest Loyalty Program - FreedomRewardz for State Bank Group
FreedomRewardz is the only Loyalty Program Created for Debit Card Holders that Offers its Members over 2 million Redemption Options
Bangalore, Karnataka, India, Thursday, January 28, 2010 -- (Business Wire India) -- Loylty Rewardz Mngt Pvt Ltd, India's premier loyalty and rewards Management Company, today announced that FreedomRewardz, a loyalty program specially designed to cater to State Bank Group customers, has become world's largest and most rewarding debit card loyalty program. This was achieved within nine months of its implementation, which is an Industry accomplishment from Loylty Rewardz. FreedomRewardz was conceptualized and launched by Loylty Rewardz for State Bank Group in April 2009.
Highlights of FreedomRewardz
-- The objective of the program is to reward the customer every time he/she uses the State Bank Debit card to make payments.
-- For every Rs.100/- spent through State Bank Debit card at POS, members get 2.5 FreedomPoints.
-- FreedomRewardz has a network of partner organizations.
-- If you make purchases at a Network Partner outlet, you can earn higher number of FreedomPoints for every Rs.100/- spent. No need to quote your number - just use the card to make payments.
-- Program offers the widest option of Products & Services for customers to redeem FreedomPoints and get FREE - over 2 million merchandise, FREE movie tickets, bus and air tickets, multiple branded discount vouchers, electronic items, family & fashion products, etc.
FreedomRewardz is a loyalty and rewards program launched through State Bank Group in the course of which the Group has rewarded its customers with 780 Million FreedomPoints. The programme today has 67 million customers and growing by about 1.3 million customers every month. The transactions, since the inception of this programme, have touched 100,000 per day and are continuing to grow at a rate of over 100% year-on-year.
Speaking on this occasion Mr. Bijaei Jayaraj, Chief Executive Officer, Loylty Rewardz Mgnt Pvt Ltd said "It is extremely rewarding for us to learn how State Bank Group FreedomRewardz program is so well received by its customers. We share this success together with State Bank Group who has been our first customer". Commenting on the Indian market, Mr. Bijaei Jayaraj said, "In this period of transition and increased competition for India Inc., the ability to retain existing customer base is a bigger challenge than acquiring newer customers. Corporate India is beginning to realize that rewarding Loyalty is directly linked to reducing churn in customer portfolio. While, Customer Loyalty programmes in India are at a very nascent stage, it is likely to explode over the next 2-3 years."
As part of this FreedomRewardz programme, Loylty Rewardz has partnered with over 35 Retail Brands. These partnered brands get an opportunity to further increase their customer base by targeting the State Bank Group debit card customers hence, resulting in higher number of footfalls and more sales. These partners offer higher benefits to the State Bank Group customers, allowing them to accumulate FreedomPoints, faster.
FreedomRewardz is the only loyalty program in India that offers such a wide redemption option. Customers can redeem FreedomPoints from over 2 million merchandise products, movie tickets, air tickets, bus tickets, etc.
Brand partners who have joined FreedomRewardz are The MobileStore, Provogue, Fame Cinemas, Adidas, Cambridge, Ferns N Petals, VLCC, Watches & More, Durian, Book Café, Sangini, IFB, EasyCabs, Orra, Gini & Jony, Libas, Cottons By Century, Cantabil, Cotton County, Himalaya, Capital Electronics, Indian Terrain, Cambay Hotels, Dayal Opticals, Nirula's, Richfeel, Rosebys, Primus Retail, Weekenders, John Player, Dr. Batras, UniverCell TeleCommunication, Wave cinemas, Career Launcher, Kalamandir, etc.
Vijay Jain, CEO, Orra', believes that "FreedomRewardz has a clear strategy, a targeted customer demographic base, a proven method of tracking the results of the program, a method that results in acquiring loyal customers, a way of gathering customer data to be analyzed for marketing purposes, and rewards that customers want".
"CRM as an innovative marketing tool helps garner and foster a relationship with the end consumer. Having partnered with State Bank Group's Loyalty program FreedomRewardz and by running a customized catchment specific campaign we have been able to achieve what we set out to" added, Mr. Ameet Panchal Head - Sales, Provogue India Limited.
For more information on FreedomRewardz, please visit www.FreedomRewardz.com.
About Loylty Rewardz:
Founded in 2006, Loylty Rewardz Mgmt Pvt Ltd is India's premier loyalty and rewards management company. It is backed by strong investors like Argonaut Private Equity and Ventureast venture capital. The key proposition of Loylty Rewardz is best in the breed understanding of loyalty management, operations and financials.
Loylty Rewardz focuses on preparation and delivery of custom and measurable loyalty programs that create profitability and lasting relationships for its clients. With over a decade of experience in Customer Relationship Management activities behind them, their tightly knit network brings together data intelligence, data analytics, creative services, interactive portal management, reward processing technology, rewards procurement, communication and direct marketing for their clientele.
The leadership team at Loylty Rewardz is young, energetic and professional and the company has a history of creating successful customer-focused loyalty programs.
CONTACT DETAILS
Pranali Arora, 20:20 Media Pvt Ltd, +91 9769905979, pranali@2020india.com
Dipti Pathak, 20:20 Media Pvt Ltd, +91 9967879480, dipti@2020india.com
KEYWORDS
CONSUMER, MARKETING, BANKING, BUSINESS SERVICES
If you wish to change your Business Wire India selection please click on this link http://www.businesswireindia.com/media/news.asp and use your personal username and password to login.
Submit your press release at http://www.businesswireindia.com
BWI: New High Performance ri-scope® L Ophthalmoscopes and Otoscopes from Riester
Press release from Business Wire India
Source: Riester
Thursday, January 28, 2010 05:16 PM IST (11:46 AM GMT)
Editors: General: Consumer interest; Business: Advertising, PR & marketing, Business services, Healthcare, biotechnology & pharmaceutical; Technology; Healthcare
--------------------------------------------------
New High Performance ri-scope® L Ophthalmoscopes and Otoscopes from Riester
Mumbai, Maharashtra, India, Thursday, January 28, 2010 -- (Business Wire India) -- Riester's new high performance ri-scope® L series of ophthalmoscopes and otoscopes were developed with input from medical doctors to ensure optical quality and an ergonomic design that is comfortable and user-friendly.
Photo: http://halmapr.com/riester/Ophthalmoscope.jpg (660 KB)
All the ri-scope® L- series' E.N.T. (ear, nose and throat) diagnostic instruments feature Riester's new LED lighting technology that provides a whiter light, improving examinations because of its enhanced image clarity and colour contrast. The area under examination is shown in true-colour - the improved red-colour contrast aiding a reliable and exact diagnosis. Lamps with LED technology have a lifetime of at least 10,000 hours, compared to just 20-30 hours for halogen and xenon lamps.
The ri-scope® L range combines energy efficient LED technology with a long lasting, light-weight lithium-ion (Li-Ion) battery to ensure sustained, high-power performance and significant cost savings. Li-Ion batteries have the benefit of achieving a considerably higher charging capacity and longer lifetime than regular batteries and provide sustained high performance for up to 1200 charging cycles.
Riester also recently launched its heotronic® technology for instrument handles. This new patent pending technology makes it possible to power both LEDs and conventional bulbs electronically. This means that all ri-scope® L instrument heads only need one handle, no matter which kind of illumination is selected. 100% light output is guaranteed immediately after a slight turn of the electronic switch and it is possible to regulate light intensity very smoothly in both directions. An automatic turn-off function after 120 seconds guarantees that LEDs, bulbs and the Li-Ion rechargeable batteries are conserved and can be used as long as possible.
With this universally unique combination of LEDs, Li-Ion rechargeable batteries and rheotronic® technology, Riester now offers the most reliable diagnostic instruments with the longest lifetime on the market. All ri-scope® L instrument heads can be used with C- or AA-handles, making them portable, or with the Riester diagnostic wall mounted station, the ri-former®.
About Riester
Riester (www.riester.de) is a German company that engineers and manufactures diagnostic instruments for general practitioners, hospitals, clinics and even the home. Its major product lines include sphygmomanometers, E.N.T. and ophthalmic instruments, stethoscopes, laryngoscopes and examination lamps. Founded by Rudolf Riester in 1948, the company has 60 years of experience in developing products that embody the high quality and precision of German engineering. Riester is a subsidiary of Halma p.l.c.
About Halma
Halma p.l.c. (www.halma.com) is an international market leader in safety, health and sensor technology. Halma is a public company listed on the London Stock Exchange and has over 4000 employees in over 40 subsidiaries worldwide with a total turnover of over US$780m (2008). Halma's subsidiaries make products that protect lives and improve the quality of life for people through innovation in market leading products which make its customers safer, more competitive and more profitable. These subsidiaries are assisting India's economy in areas such as manufacturing, energy, water and waste treatment, the environment, construction, transport and healthcare.
Halma recently opened a Hub office in Mumbai. For further news about Halma in India and to subscribe to the Halma India RSS News Feed please visit our blog at: http://halmapr.com/news/india/.
CONTACT DETAILS
N. S. Govardhan, Riester Regional Sales Manager, South East Asia, Gulf & India, Riester, +91 (44) 26181407, govardhan@riester.de
Damian Corbet, Halma Public Relations, +44 (0)20 8511 1821, dcorbet@halmapr.com
Mr Kuniyur. J. Srinivasan, Country Head & Managing Director, Halma India, +91 (22) 42000700, Srini@halma.com
KEYWORDS
CONSUMER, MARKETING, BUSINESS SERVICES, HEALTHCARE, TECHNOLOGY, HEALTHCARE
If you wish to change your Business Wire India selection please click on this link http://www.businesswireindia.com/media/news.asp and use your personal username and password to login.
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Source: Riester
Thursday, January 28, 2010 05:16 PM IST (11:46 AM GMT)
Editors: General: Consumer interest; Business: Advertising, PR & marketing, Business services, Healthcare, biotechnology & pharmaceutical; Technology; Healthcare
--------------------------------------------------
New High Performance ri-scope® L Ophthalmoscopes and Otoscopes from Riester
Mumbai, Maharashtra, India, Thursday, January 28, 2010 -- (Business Wire India) -- Riester's new high performance ri-scope® L series of ophthalmoscopes and otoscopes were developed with input from medical doctors to ensure optical quality and an ergonomic design that is comfortable and user-friendly.
Photo: http://halmapr.com/riester/Ophthalmoscope.jpg (660 KB)
All the ri-scope® L- series' E.N.T. (ear, nose and throat) diagnostic instruments feature Riester's new LED lighting technology that provides a whiter light, improving examinations because of its enhanced image clarity and colour contrast. The area under examination is shown in true-colour - the improved red-colour contrast aiding a reliable and exact diagnosis. Lamps with LED technology have a lifetime of at least 10,000 hours, compared to just 20-30 hours for halogen and xenon lamps.
The ri-scope® L range combines energy efficient LED technology with a long lasting, light-weight lithium-ion (Li-Ion) battery to ensure sustained, high-power performance and significant cost savings. Li-Ion batteries have the benefit of achieving a considerably higher charging capacity and longer lifetime than regular batteries and provide sustained high performance for up to 1200 charging cycles.
Riester also recently launched its heotronic® technology for instrument handles. This new patent pending technology makes it possible to power both LEDs and conventional bulbs electronically. This means that all ri-scope® L instrument heads only need one handle, no matter which kind of illumination is selected. 100% light output is guaranteed immediately after a slight turn of the electronic switch and it is possible to regulate light intensity very smoothly in both directions. An automatic turn-off function after 120 seconds guarantees that LEDs, bulbs and the Li-Ion rechargeable batteries are conserved and can be used as long as possible.
With this universally unique combination of LEDs, Li-Ion rechargeable batteries and rheotronic® technology, Riester now offers the most reliable diagnostic instruments with the longest lifetime on the market. All ri-scope® L instrument heads can be used with C- or AA-handles, making them portable, or with the Riester diagnostic wall mounted station, the ri-former®.
About Riester
Riester (www.riester.de) is a German company that engineers and manufactures diagnostic instruments for general practitioners, hospitals, clinics and even the home. Its major product lines include sphygmomanometers, E.N.T. and ophthalmic instruments, stethoscopes, laryngoscopes and examination lamps. Founded by Rudolf Riester in 1948, the company has 60 years of experience in developing products that embody the high quality and precision of German engineering. Riester is a subsidiary of Halma p.l.c.
About Halma
Halma p.l.c. (www.halma.com) is an international market leader in safety, health and sensor technology. Halma is a public company listed on the London Stock Exchange and has over 4000 employees in over 40 subsidiaries worldwide with a total turnover of over US$780m (2008). Halma's subsidiaries make products that protect lives and improve the quality of life for people through innovation in market leading products which make its customers safer, more competitive and more profitable. These subsidiaries are assisting India's economy in areas such as manufacturing, energy, water and waste treatment, the environment, construction, transport and healthcare.
Halma recently opened a Hub office in Mumbai. For further news about Halma in India and to subscribe to the Halma India RSS News Feed please visit our blog at: http://halmapr.com/news/india/.
CONTACT DETAILS
N. S. Govardhan, Riester Regional Sales Manager, South East Asia, Gulf & India, Riester, +91 (44) 26181407, govardhan@riester.de
Damian Corbet, Halma Public Relations, +44 (0)20 8511 1821, dcorbet@halmapr.com
Mr Kuniyur. J. Srinivasan, Country Head & Managing Director, Halma India, +91 (22) 42000700, Srini@halma.com
KEYWORDS
CONSUMER, MARKETING, BUSINESS SERVICES, HEALTHCARE, TECHNOLOGY, HEALTHCARE
If you wish to change your Business Wire India selection please click on this link http://www.businesswireindia.com/media/news.asp and use your personal username and password to login.
Submit your press release at http://www.businesswireindia.com
BWI: Indian Authors and Publishers File Objections against Google Book Settlement
Press release from Business Wire India
Source: IRRO
Thursday, January 28, 2010 04:26 PM IST (10:56 AM GMT)
Editors: General: Economy, Social issues; Business: Business services, Media & entertainment, Publishing & printing
--------------------------------------------------
Indian Authors and Publishers File Objections against Google Book Settlement
New Delhi, Delhi, India, Thursday, January 28, 2010 -- (Business Wire India) -- EDITOR'S SUMMARY:
-- Indian authors and publishers, along with IRRO and FIP file objections, highlighting:
-- Illegal copying of literary works, in clear violation of rights guaranteed by International Treaties and Indian Copyright Act 1957
-- Secret negotiations conducted by a few US based publishers on behalf of thousands of authors and publishers worldwide
-- Contrary to principles of fundamental fairness and natural justice, the settlement has been arrived at without adequate notice to affected parties
-- Indians join global campaign against the revised Google Book Settlement
Indian authors and publishers, along with the Indian Reprographic Rights Organisation (IRRO) and Federation of Indian Publishers (FIP), today filed their objections against Google Book Settlement's (GBS 2.0) blatant violation of Indian and International copyright laws. The filing at the New York District Court has been made by eminent Indian authors and publishers including Star Publications Pvt. Ltd., Abhinav Publications, Daya Publication House and Pustak Mahal.
"The Google Book Settlement is contrary to every international treaty that governs Copyright laws. Google's unilateral conduct is a brazen attempt to turn Copyright law on its head, by usurping the exclusive rights of the Copyright holder," says Siddharth Arya, legal counsel for IRRO.
Since 2004, Google has scanned over seven million books from across the world. Following this, the Authors Guild of America sued the company for copyright infringement, resulting in the Google Book Settlement that was binding on almost all authors and publishers. Thereafter, several objections by countries, such as France and Germany, as well as the United States Department of Justice, the Court asked Google to file a revised settlement. The outcome - GBS 2.0, incorporates minor cosmetic changes but continues to violate basic copyright laws. At the same time, it retains several fundamental issues in the original settlement, such as a mechanism known as 'opt out'. This implies that if a person is silent, he is deemed to have consented to an agreement, thus fundamentally altering his rights, a concept inherently unfair and contrary to existing legal principles.
Arya adds, "It is outrageous that Indian authors and publishers are forced parties to an agreement that has been negotiated on their behalf by a few publishers alone, without any representation of their interests. Furthermore, the specifics of the agreement have not been communicated to the affected parties. Our objections are centered around these issues, and we are currently awaiting the court hearing scheduled for mid-February."
The current scope of GBS2.0 is books that are either registered with the United States Copyright Office or published in the UK, Canada and Australia. However, it impacts the rest of the world as much, since any author published in the aforementioned countries is included in the settlement. In the current global economy, Indian authors like to see themselves published abroad for higher royalties and better professional services.
In the US, the campaign against GBS 2.0 is being led by the Open Book Alliance, members of which include the American Society of Journalists and Authors; National Writers Union; New York Library Association; US Council of Literary Magazines and Presses, as well as non-profit organisation such as the Internet Archive, the Small Press Distribution and the Special Libraries Association, and Science Fiction and Fantasy Writers of America, along with several multinationals like Amazon, Microsoft and Yahoo. Further details are available on http://www.openbookalliance.org.
CONTACT DETAILS
Aseem Bhargava, IPAN Hill & Knowlton, +91 9810705512, abhargava@ipanhillandknowlton.com
Lavang Khare, IPAN Hill & Knowlton, +91 9811077122, lkhare@ipanhillandknowlton.com
KEYWORDS
ECONOMY, SOCIAL, BUSINESS SERVICES, MEDIA, PUBLISHING
If you wish to change your Business Wire India selection please click on this link http://www.businesswireindia.com/media/news.asp and use your personal username and password to login.
Submit your press release at http://www.businesswireindia.com
Source: IRRO
Thursday, January 28, 2010 04:26 PM IST (10:56 AM GMT)
Editors: General: Economy, Social issues; Business: Business services, Media & entertainment, Publishing & printing
--------------------------------------------------
Indian Authors and Publishers File Objections against Google Book Settlement
New Delhi, Delhi, India, Thursday, January 28, 2010 -- (Business Wire India) -- EDITOR'S SUMMARY:
-- Indian authors and publishers, along with IRRO and FIP file objections, highlighting:
-- Illegal copying of literary works, in clear violation of rights guaranteed by International Treaties and Indian Copyright Act 1957
-- Secret negotiations conducted by a few US based publishers on behalf of thousands of authors and publishers worldwide
-- Contrary to principles of fundamental fairness and natural justice, the settlement has been arrived at without adequate notice to affected parties
-- Indians join global campaign against the revised Google Book Settlement
Indian authors and publishers, along with the Indian Reprographic Rights Organisation (IRRO) and Federation of Indian Publishers (FIP), today filed their objections against Google Book Settlement's (GBS 2.0) blatant violation of Indian and International copyright laws. The filing at the New York District Court has been made by eminent Indian authors and publishers including Star Publications Pvt. Ltd., Abhinav Publications, Daya Publication House and Pustak Mahal.
"The Google Book Settlement is contrary to every international treaty that governs Copyright laws. Google's unilateral conduct is a brazen attempt to turn Copyright law on its head, by usurping the exclusive rights of the Copyright holder," says Siddharth Arya, legal counsel for IRRO.
Since 2004, Google has scanned over seven million books from across the world. Following this, the Authors Guild of America sued the company for copyright infringement, resulting in the Google Book Settlement that was binding on almost all authors and publishers. Thereafter, several objections by countries, such as France and Germany, as well as the United States Department of Justice, the Court asked Google to file a revised settlement. The outcome - GBS 2.0, incorporates minor cosmetic changes but continues to violate basic copyright laws. At the same time, it retains several fundamental issues in the original settlement, such as a mechanism known as 'opt out'. This implies that if a person is silent, he is deemed to have consented to an agreement, thus fundamentally altering his rights, a concept inherently unfair and contrary to existing legal principles.
Arya adds, "It is outrageous that Indian authors and publishers are forced parties to an agreement that has been negotiated on their behalf by a few publishers alone, without any representation of their interests. Furthermore, the specifics of the agreement have not been communicated to the affected parties. Our objections are centered around these issues, and we are currently awaiting the court hearing scheduled for mid-February."
The current scope of GBS2.0 is books that are either registered with the United States Copyright Office or published in the UK, Canada and Australia. However, it impacts the rest of the world as much, since any author published in the aforementioned countries is included in the settlement. In the current global economy, Indian authors like to see themselves published abroad for higher royalties and better professional services.
In the US, the campaign against GBS 2.0 is being led by the Open Book Alliance, members of which include the American Society of Journalists and Authors; National Writers Union; New York Library Association; US Council of Literary Magazines and Presses, as well as non-profit organisation such as the Internet Archive, the Small Press Distribution and the Special Libraries Association, and Science Fiction and Fantasy Writers of America, along with several multinationals like Amazon, Microsoft and Yahoo. Further details are available on http://www.openbookalliance.org.
CONTACT DETAILS
Aseem Bhargava, IPAN Hill & Knowlton, +91 9810705512, abhargava@ipanhillandknowlton.com
Lavang Khare, IPAN Hill & Knowlton, +91 9811077122, lkhare@ipanhillandknowlton.com
KEYWORDS
ECONOMY, SOCIAL, BUSINESS SERVICES, MEDIA, PUBLISHING
If you wish to change your Business Wire India selection please click on this link http://www.businesswireindia.com/media/news.asp and use your personal username and password to login.
Submit your press release at http://www.businesswireindia.com
BWI: TripAdvisor and Yatra.Com Sponsor a First of its kind-great Himalayan Drive
Press release from Business Wire India
Source: TripAdvisor Media Network
Thursday, January 28, 2010 03:55 PM IST (10:25 AM GMT)
Editors: General: Consumer interest, Travel & tourism; Business: Advertising, PR & marketing, Business services, Information technology, Travel & tourism; Technology
--------------------------------------------------
TripAdvisor and Yatra.Com Sponsor a First of its kind-great Himalayan Drive
Noted Travel Blogger to Drive from the Western End of the Himalayas in Kashmir to the Eastern End in Arunachal Pradesh
New Delhi, Delhi, India, Thursday, January 28, 2010 -- (Business Wire India) -- In the first sponsorship of its kind in the online travel space in the country, TripAdvisor, the world's largest and most popular travel community, and Yatra.com, India's leading online travel company has partnered with noted travel blogger and photographer Ajay Jain for an ultimate driving challenge that covers the entire span of the Himalayas from Kashmir to Arunachal Pradesh.
The journey will take place in two phases. The first leg, starting January 29, will commence from Nepal and end in Arunachal Pradesh and last 8-10 weeks. The second leg will start from Kashmir and end in Uttarakhand, ending where the first leg started. This will take place in May & June over 6-8 weeks. The drive is is being split into these two phases keeping weather conditions in mind.
Mr. Sharat Dhall, Managing Director, TripAdvisor India said, "TripAdvisor's vision is to help people around the world plan and have the perfect trip on any budget by providing them with unbiased reviews by real travelers. Driving across the full length of the Himalayas is a daunting task and we're proud to Sponsor Ajay in this endeavour. Ajay will use TripAdvisor hotel reviews in making his choices of stay along the road trip - a testimony to the India specific content of the site. Ajay will also share his hotel stay & travel experiences on TripAdvisor - making them available to millions of travelers across India and the world. We wish Ajay all the best and a safe trip!"
Speaking on the occasion, Pratik Mazumder, Marketing Head, Yatra.com, said, "Yatra has always proven to be a travel/destination pioneer, therefore, we take pride in joining hands with Ajay for this thrilling expedition and wish him success for this long journey. This step reinforces our travel expertise and we keenly look forward to seeing Ajay after 120 days to know his diverse travel experience, which would be shared with our audiences to educate them on our successful association with this voyage."
About TripAdvisor Media Network
TripAdvisor® Media Network, operated by TripAdvisor, LLC, attracts more than 36 million monthly visitors* across 15 popular travel brands: TripAdvisor®, www.airfarewatchdog.com, www.bookingbuddy.com, www.cruisecritic.com, www.familyvacationcritic.com, www.flipkey.com, www.frequentflier.com, www.holidaywatchdog.com, www.independenttraveler.com, www.onetime.com, www.seatguru.com, www.smartertravel.com, www.travel-library.com, www.travelpod.com and www.virtualtourist.com. TripAdvisor-branded sites make up the largest travel community in the world, with more than 25 million monthly visitors*, 15 million registered members and 30 million reviews and opinions. Featuring real advice from real travelers, TripAdvisor-branded sites cover more than one million destinations, hotels, restaurants and attractions and operate in the U.S. (http://www.tripadvisor.com), the U.K.(http://www.tripadvisor.co.uk), Ireland (http://www.tripadvisor.ie), France (http://www.tripadvisor.fr), Germany (http://www.tripadvisor.de), Italy (http://www.tripadvisor.it), Spain (http://www.tripadvisor.es), India (http://www.tripadvisor.in), Japan (http://www.tripadvisor.jp), Portugal and Brazil (http://www.tripadvisor.com.br), Sweden (http://www.tripadvisor.se), The Netherlands (http://nl.tripadvisor.com) and Canada (http://www.tripadvisor.ca). TripAdvisor also operates in China under the brand daodao.com (http://www.daodao.com) and Kuxun.cn (http://www.kuxun.cn). TripAdvisor® Media Network provides travel suppliers with graphical advertising opportunities and a cost-per-click marketing platform. Collectively, the sites comprising the TripAdvisor Media Network have won hundreds of awards and accolades from press and industry worldwide. TripAdvisor and the sites comprising the TripAdvisor Media Network are operating companies of Expedia, Inc. (NASDAQ: EXPE).
TripAdvisor and the TripAdvisor logo are registered trademarks of TripAdvisor LLC in the U.S. and/or other countries. Other logos or product and company names mentioned herein may be the property of their respective owners.
©2010 TripAdvisor LLC. All rights reserved.
*Source: comScore Media Metrix, July 2009
About Yatra.com
Yatra.com, rated as India's No. 1 travel website by Juxt Consult - India Online Survey 2008 is a one-stop-shop for all travel needs. From air tickets to hotel rooms to holiday packages to car rentals, yatra.com has everything to service today's traveler. With yatra.com, you can book air tickets over the internet, through their 24x7 customer care centre, Yatra.com Holiday Lounges or by simply using your mobile phone. Yatra.com gives you an access to the best travel deals across a myriad of national and international destinations. It is one of the largest consolidators of hotels in India. Yatra.com provides reservation for 4,000 hotels across 300 destinations in India. Yatra also has international tie-ups with all the major international airlines and provides real time access to over 90,000 hotels across the world. All products at yatra.com come with a best price guarantee and an assurance of instant bookings. Currently yatra.com is doing average revenue of Rs 80 crores a month and a volume of more than 6,500 air tickets and 300+ hotel room nights per day.
To view the photographs, please click on the link given below:
L-R Capt. Ajay Sood and Travel Blogger Ajay Jain during the flagoff ceremony of the Great Himalayan Drive.JPG
L-R Travel Blogger Ajay Jain along with Capt. Ajay Sood at the flag off ceremony of the Great Himalayan Drive.JPG
For picture(s)/data to illustrate this release click below:
http://www.BusinessWireIndia.com/attachments/Pic_1(264).jpg
Pic_1(264).jpg
http://www.BusinessWireIndia.com/attachments/Pic_2(118).JPG
Pic_2(118).JPG
CONTACT DETAILS
Nidhi Mehra, 20:20 Media, +91 9818331654, nidhimehra@2020india.com
Lakshita Sogani, 20:20 Media, +91 9899200649, lakshita@2020india.com
Nikhil Ganju, TripAdvisor, +91 9811299822, nganju@tripadvisor.com
KEYWORDS
CONSUMER, TOURISM, MARKETING, BUSINESS SERVICES, IT, TRAVEL, TECHNOLOGY
If you wish to change your Business Wire India selection please click on this link http://www.businesswireindia.com/media/news.asp and use your personal username and password to login.
Submit your press release at http://www.businesswireindia.com
Source: TripAdvisor Media Network
Thursday, January 28, 2010 03:55 PM IST (10:25 AM GMT)
Editors: General: Consumer interest, Travel & tourism; Business: Advertising, PR & marketing, Business services, Information technology, Travel & tourism; Technology
--------------------------------------------------
TripAdvisor and Yatra.Com Sponsor a First of its kind-great Himalayan Drive
Noted Travel Blogger to Drive from the Western End of the Himalayas in Kashmir to the Eastern End in Arunachal Pradesh
New Delhi, Delhi, India, Thursday, January 28, 2010 -- (Business Wire India) -- In the first sponsorship of its kind in the online travel space in the country, TripAdvisor, the world's largest and most popular travel community, and Yatra.com, India's leading online travel company has partnered with noted travel blogger and photographer Ajay Jain for an ultimate driving challenge that covers the entire span of the Himalayas from Kashmir to Arunachal Pradesh.
The journey will take place in two phases. The first leg, starting January 29, will commence from Nepal and end in Arunachal Pradesh and last 8-10 weeks. The second leg will start from Kashmir and end in Uttarakhand, ending where the first leg started. This will take place in May & June over 6-8 weeks. The drive is is being split into these two phases keeping weather conditions in mind.
Mr. Sharat Dhall, Managing Director, TripAdvisor India said, "TripAdvisor's vision is to help people around the world plan and have the perfect trip on any budget by providing them with unbiased reviews by real travelers. Driving across the full length of the Himalayas is a daunting task and we're proud to Sponsor Ajay in this endeavour. Ajay will use TripAdvisor hotel reviews in making his choices of stay along the road trip - a testimony to the India specific content of the site. Ajay will also share his hotel stay & travel experiences on TripAdvisor - making them available to millions of travelers across India and the world. We wish Ajay all the best and a safe trip!"
Speaking on the occasion, Pratik Mazumder, Marketing Head, Yatra.com, said, "Yatra has always proven to be a travel/destination pioneer, therefore, we take pride in joining hands with Ajay for this thrilling expedition and wish him success for this long journey. This step reinforces our travel expertise and we keenly look forward to seeing Ajay after 120 days to know his diverse travel experience, which would be shared with our audiences to educate them on our successful association with this voyage."
About TripAdvisor Media Network
TripAdvisor® Media Network, operated by TripAdvisor, LLC, attracts more than 36 million monthly visitors* across 15 popular travel brands: TripAdvisor®, www.airfarewatchdog.com, www.bookingbuddy.com, www.cruisecritic.com, www.familyvacationcritic.com, www.flipkey.com, www.frequentflier.com, www.holidaywatchdog.com, www.independenttraveler.com, www.onetime.com, www.seatguru.com, www.smartertravel.com, www.travel-library.com, www.travelpod.com and www.virtualtourist.com. TripAdvisor-branded sites make up the largest travel community in the world, with more than 25 million monthly visitors*, 15 million registered members and 30 million reviews and opinions. Featuring real advice from real travelers, TripAdvisor-branded sites cover more than one million destinations, hotels, restaurants and attractions and operate in the U.S. (http://www.tripadvisor.com), the U.K.(http://www.tripadvisor.co.uk), Ireland (http://www.tripadvisor.ie), France (http://www.tripadvisor.fr), Germany (http://www.tripadvisor.de), Italy (http://www.tripadvisor.it), Spain (http://www.tripadvisor.es), India (http://www.tripadvisor.in), Japan (http://www.tripadvisor.jp), Portugal and Brazil (http://www.tripadvisor.com.br), Sweden (http://www.tripadvisor.se), The Netherlands (http://nl.tripadvisor.com) and Canada (http://www.tripadvisor.ca). TripAdvisor also operates in China under the brand daodao.com (http://www.daodao.com) and Kuxun.cn (http://www.kuxun.cn). TripAdvisor® Media Network provides travel suppliers with graphical advertising opportunities and a cost-per-click marketing platform. Collectively, the sites comprising the TripAdvisor Media Network have won hundreds of awards and accolades from press and industry worldwide. TripAdvisor and the sites comprising the TripAdvisor Media Network are operating companies of Expedia, Inc. (NASDAQ: EXPE).
TripAdvisor and the TripAdvisor logo are registered trademarks of TripAdvisor LLC in the U.S. and/or other countries. Other logos or product and company names mentioned herein may be the property of their respective owners.
©2010 TripAdvisor LLC. All rights reserved.
*Source: comScore Media Metrix, July 2009
About Yatra.com
Yatra.com, rated as India's No. 1 travel website by Juxt Consult - India Online Survey 2008 is a one-stop-shop for all travel needs. From air tickets to hotel rooms to holiday packages to car rentals, yatra.com has everything to service today's traveler. With yatra.com, you can book air tickets over the internet, through their 24x7 customer care centre, Yatra.com Holiday Lounges or by simply using your mobile phone. Yatra.com gives you an access to the best travel deals across a myriad of national and international destinations. It is one of the largest consolidators of hotels in India. Yatra.com provides reservation for 4,000 hotels across 300 destinations in India. Yatra also has international tie-ups with all the major international airlines and provides real time access to over 90,000 hotels across the world. All products at yatra.com come with a best price guarantee and an assurance of instant bookings. Currently yatra.com is doing average revenue of Rs 80 crores a month and a volume of more than 6,500 air tickets and 300+ hotel room nights per day.
To view the photographs, please click on the link given below:
L-R Capt. Ajay Sood and Travel Blogger Ajay Jain during the flagoff ceremony of the Great Himalayan Drive.JPG
L-R Travel Blogger Ajay Jain along with Capt. Ajay Sood at the flag off ceremony of the Great Himalayan Drive.JPG
For picture(s)/data to illustrate this release click below:
http://www.BusinessWireIndia.com/attachments/Pic_1(264).jpg
Pic_1(264).jpg
http://www.BusinessWireIndia.com/attachments/Pic_2(118).JPG
Pic_2(118).JPG
CONTACT DETAILS
Nidhi Mehra, 20:20 Media, +91 9818331654, nidhimehra@2020india.com
Lakshita Sogani, 20:20 Media, +91 9899200649, lakshita@2020india.com
Nikhil Ganju, TripAdvisor, +91 9811299822, nganju@tripadvisor.com
KEYWORDS
CONSUMER, TOURISM, MARKETING, BUSINESS SERVICES, IT, TRAVEL, TECHNOLOGY
If you wish to change your Business Wire India selection please click on this link http://www.businesswireindia.com/media/news.asp and use your personal username and password to login.
Submit your press release at http://www.businesswireindia.com
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