Monday, June 1, 2009

BWI: New Technology Resource and Online Community, element14, set to Enhance Electronic Design Engineers’ Development Capabilities

Press release from Business Wire India
Source: element14
Tuesday, June 02, 2009 10:00 AM IST (04:30 AM GMT)
Editors: General: Consumer interest; Business: Advertising, PR & marketing, Business services, Information technology; Technology
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New Technology Resource and Online Community, element14, set to Enhance Electronic Design Engineers' Development Capabilities


Bangalore, Karnataka, India, Tuesday, June 02, 2009 -- (Business Wire India) -- element14, a new online technology resource and community for electronic design engineers was launched today at www.element-14.com. This new website is specifically created for electronic design engineers who are looking for a wealth of unbiased technical information and tool-focused services in one source to enhance their design and development capabilities. element14, unlike many other engineering resource websites, uses web 2.0 functionality to facilitate interaction, collaboration and information sharing among users.

element14 provides a vast array of product data, design tools and technology information, ensuring electronic design engineers worldwide have access to necessary information when they need it. A true value added benefit of element14 is the ability to collaborate with select engineers about design techniques or seek new technology developments from experts in the field.

Users have their own unique login, allowing them to customise and personalise their homepage with widgets of the applications they use most.

Google Translate has been incorporated to facilitate even greater interaction and enable users of different languages to converse in real time, breaking down language barriers to help increase the availability of resources for this global community.

Users participate in the community by posting comments, podcasts and videos that can help to drive traffic to their site, using referral links to raise awareness about their individual profile, academia, technology development or business.

"element14 provides a very much needed one-stop resource for electronic design engineers, said Kevin Yapp, Chief Innovation Officer of Premier Farnell, the organisation behind element14. "This website provides information on a wide variety of technology materials with collaboration from a variety of electronics suppliers, academics and other experts from around the globe. element 14 is specifically built for electronic design engineers, design students, suppliers and journalists looking for the opportunity to share technical information and have access to all the latest electronic design engineering resources."

Editor's Notes:

A fact sheet outlining element14's functionality and user benefits is available by visiting: https:www.pinnaclemarcoms.com/element14/element14_facts.pdf.

Customer testimonials detailing how element14 is changing the face of the electronic distribution industry are available by visiting: https:www.pinnaclemarcoms.com/element14/element14_testimonials.pdf.

A high-resolution screenshot of element14 is available by visiting: https:www.pinnaclemarcoms.com/element14/element14_image.jpg.

About element14

element14 is a new, innovative information portal and eCommunity specifically built for electronic design engineers. It provides product data, design tools and technology information, whilst incorporating web 2.0 functionality to facilitate communication, interaction, collaboration and information sharing between colleagues around the world. Users can consult experts, discover trends, post blogs, articles and comments in this world-wide forum.

element14 is another innovative offering from Premier Farnell plc (LSE:pfl), FTSE 250, a leader in multi-channel distribution and specialty services for electronic design engineers throughout Europe, the Americas and Asia Pacific. It has a stocked range of 450,000+ products, and access to 4,000,000 more items from 3,500 top manufacturers. The company has group sales of £804.4m and over 4,100 employees globally.

For more information about element14 visit: www.element-14.com.


CONTACT DETAILS
Hui-Yun Chen, element14 PR Communications Asia Pacific, +65 63803239, hychen@farnell.com
Rony Rajan, 20:20 MEDIA, +91 (11) 22123111/2/3, +91 9980162010, rony@2020india.com

KEYWORDS
CONSUMER, MARKETING, BUSINESS SERVICES, IT, TECHNOLOGY

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