Press release from Business Wire India
Source: naseba
Thursday, April 22, 2010 12:23 PM IST (06:53 AM GMT)
Editors: General: People; Business: Business services, Media & entertainment, Publishing & printing
--------------------------------------------------
Renowned Europe-based Author, Avivah Wittenberg-Cox, to Deliver Speech at the WIL Forum India Next Month
Bangalore, Karnataka, India, Thursday, April 22, 2010 -- (Business Wire India) -- Avivah Wittenberg-Cox, renowned Europe-based author of the just published How Women Mean Business and CEO of 20-first, one of the world's leading gender consultancies, has confirmed her participation as a speaker at the Women in Leadership (WIL) Forum India at the Sheraton, New Delhi on May 6th - 7th.
Hosted by business information group, naseba, WIL Forum India comes at an exciting time for women. As emphasised in Wittenberg-Cox's new book How Women Mean Business, "Companies are waking up to womenomics, the economic revolution created by women's growing power and potential. No business can afford to ignore it."
According to Cherie Blair, wife of former British Prime Minister Tony Blair, this lively, comprehensive guide by Wittenberg-Cox on improving gender balance in business, "sets out a compelling blueprint for better business practices in the 21st century."
The book offers solutions for many of the issues that will be tackled at WIL Forum India and stresses that "Gender is a business issue, not a 'women's issue'. The underuse of women's talent has an impact on the bottom line. Taking action to address this will require sustained courage and conviction from today's corporate leadership."
This and other issues will be addressed at WIL Forum India. Wittenberg-Cox will participate in the panel 'Women executives in the business world' and will lead a discussion on 'Creating gender balanced businesses'.
"This is a stimulating time for women in India. Organisations and women are expressing a definite desire to work together towards improving female representation in the business community. We are delighted to have received such a positive response to the event, not just from women, but from global organisations that have long been perceived as male-dominated. They are waking up to the fact that women really do mean business" said Teena Tolani, naseba's Project Manager for the WIL Forum.
Women simply cannot be ignored any longer. Recent figures suggest that women in Europe and North America represent the majority of university graduates (60 percent) and the majority of consumer goods purchasing decision-makers (80 percent). As more and more events like WIL Forum India provide platforms for women to meet, discuss challenges, celebrate achievements, and create strategies, it is only a matter of time before Indian women -and India - catch up.
PRAISE FOR NEW BOOK: How Women Mean Business
"How Women Mean Business sets out a compelling blueprint for better business practices in the 21st century."
Cherie Blair
"Understanding the why of gender balance is easy, the real challenge is implementing the how across a business. This book shows the reader how to do it, step by pragmatic step."
John J. Harris, Chairman and CEO, Nestlé Waters
"How Women Mean Business is a must-read for any manager."
Emilio Umeoka, President, Microsoft Asia Pacific
About naseba
naseba group produces promotes and hosts commercially oriented congresses and forums targeting executive level attendees across multiple vertical industries. Each event is focused on re-education, networking - and most importantly - creating a 'deal-flow' platform for all participating organisations. Whether the 'deal' is capital raising, vendor sales contracts or sourcing a strategic partner, naseba provides clients with an unprecedented, high-ROI environment for conducting business. An in-house team of experts conduct extensive research in conjunction with recognised thought leaders to ensure that all events are relevant, timely and at the forefront of market and industry trends.
naseba works in partnership with leading media, industry and local authorities such as International Data Corporation (IDC), TIME, CNBC Arabia, BBC World, zawya, Council of Saudi Chambers, SAGIA, Principality of Monaco, Singapore Tourism Board, Abu Dhabi Health Authority, Egyptian Ministry of Civil Aviation, Ministry of Economy - UAE, Ministry of Environment and Water - UAE, Qatar Civil Aviation, the Government of Dubai and many others.
naseba is listed on the Paris Stock Exchange and since inception in 2002 has organised over 350 events and played host to 52,000 executive delegates globally. Operating from five strategically located offices across the globe, naseba has on-the-ground presence in Monaco, Dubai, Bangalore, Singapore and Cairo.
At naseba, we make it happen.
For more information on naseba, please visit www.naseba.com
ABOUT AVIVAH WITTENBERG-COX
Avivah Wittenberg-Cox is CEO of 20-first, one of the world's leading gender consultancies. 20-first works with progressive companies interested in diversifying their leadership teams and optimising both halves of the talent pool and both halves of the market - the female and male halves. 20-first works with CEOs, executive committees and managers to build gender 'bilingual' organisations. The firm's renowned Building Gender Balanced Businesses programmes and suite of online tools help companies harness the talent and market opportunities of the 21st century. More at www.20-first.com.
She has spoken on leadership, marketing and talent management issues across the globe and she lectures at both INSEAD and HEC business schools. She has had articles, reviews and interviews published in a variety of publications including Harvard Business Review, the International Herald Tribune and Financial Times. She is the Founder and Honorary President of the European Professional Women's Network ( www.EuropeanPWN.net ). Canadian, French and Swiss, she has been recognised by ELLE Magazine as one of the TOP 40 Women Leading Change.
Avivah is co-author with Alison Maitland of the enormously successful Why Women Mean Business. It was awarded the prestigious MANPOWER Best Book of the Year prize in 2009 and was selected as a business book of the year by Conference Board Review in 2010.
CONTACT DETAILS
Jennifer Flock, 20-first, +33139754224, press@20-first.com
Caroline Baines, Publicity Manager, WILEY UK, +44 (0)1243 770674, cbaines@wiley.com
Shreshta Srivastava, PR and Promotion, WILEY INDIA, +91 (11) 43630029, ssrivast@wiley.com
KEYWORDS
PEOPLE, BUSINESS SERVICES, MEDIA, PUBLISHING
If you wish to change your Business Wire India selection please click on this link http://www.businesswireindia.com/media/news.asp and use your personal username and password to login.
Submit your press release at http://www.businesswireindia.com
No comments:
Post a Comment