Press release from Business Wire India
Source: Jagran Solutions
Thursday, February 11, 2010 04:39 PM IST (11:09 AM GMT)
Editors: General: Consumer interest, Fashion, Lifestyle; Business: Advertising, PR & marketing, Business services, Media & entertainment; Technology
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Ms. Ambika Sharma, National Head, Jagran Solutions Wins "Star Youth Achiever Award" at 2nd Global Youth Marketing Forum
New Delhi, Delhi, India, Thursday, February 11, 2010 -- (Business Wire India) -- The 2nd Global Youth Marketing Forum 2010 confers Ms. Ambika Sharma, National Head, Jagran Solutions with the "Star Youth Achiever Award". The award has been introduced to recognize and highlight the commendable performance by an individual in the fields of marketing, advertising, public relations and branding.
Ambika Sharma was chosen for the coveted title unanimously by panel members from different industries. Some of the leading members of the panel were Mr. Dheeraj Sinha, Chief Strategy Officer, Bates 141; Dev Amritesh, Vice- President Marketing, Domino's Pizza and Jay Gupta, Managing Director, The Loot. The Chairman of the panel was Mr. Suman Srivastava, Chief Executive Officer, Euro RSCG.
The Global Youth Marketing Forum is the single largest rendezvous of Youth experts, Marketing Professionals, Researchers, and Brand Specialists behind some of the worlds most successful and sought after youth brands across fashion, music, technology, sports and lifestyle space.
Commenting on this achievement, Ms. Ambika Sharma, National Head, Jagran Solutions said, "Thank you for your support in honoring the achievements of Jagran Solutions. The hard work and commitment of the whole team to exhibit leadership has been recognized today. More importantly, these awards demonstrate the growing power of innovative young workforce as a strong driving force for the growth of the industry as a whole. We are a team of more than 100 people, and will continue to strive for achieving customer excellence."
A thorough bred marketing professional with an experience of 13 +years, in the new age marketing & brand activation space, Ms. Sharma has been instrumental in making Jagran Solutions one of the leading activation agency in the country, known for its integrated planning in Brand Activation and consumer connect strategies with new media solutions. Under her leadership in the 4 years since its inception, Jagran Solutions has won many laurels including national and international recognitions. An opinion leader for the activation Industry in India, Ms Sharma took charge for the Promotional Marketing Awards of Asia in 2009 as the Zonal Director for India.
About 2nd Global Youth Marketing Forum
The theme of Global Youth Marketing forum was to "Build and Engage Youth through Innovative Marketing Techniques". The vision of the program was to reach out to Youth Experts, Teens, Researcher, Young Entrepreneurs, Advertising agencies, Marketing & Brand professionals across the globe. The main aim was to understand the psyche of today's young consumer in a bid to explore marketing opportunities and how to engage them.
The two day program held at Hotel Taj Lands, Mumbai saw participation from an independent body of professionals aimed at corporate development & growth of the young professionals in the industry. Different brands of Fashion, Music, Technology, Sports, and Lifestyle were present at the event.
The 2nd Global Youth Marketing Forum represented the trends of the Facebook and Twitter generation. Different brands showcased their new innovative styles to gain brand loyalties, re-invent brands among the youth (school-goers & college students basically the age-group between 18-24 years). They had also talked about how brand attitude which speaks the aspirations of today's youth and how it had helped them in understanding the attitude, behavior and thinking of young generation. How the young generation had been influenced by media so that they can evaluate the positive and negative impacts of marketing efforts.
The panel debated about the young consumer's outlook towards financial planning. The panel also explored the other side of youth- wherein they are portrayed as being socially responsible. The session was ended by saying that the boundaries between creative and strategic thinking are fast and getting blurred.
About Jagran Solutions
Jagran Solutions is a new age marketing communications company which provides brand activation solutions via Consumer Connect Strategies. It is a part of Jagran Prakashan Limited. The group owns multimedia brands like J9 Ventures providing VAS and mobile marketing solutions, Jagran Engage: OOH media solutions, I Next: tabloid for youth. Jagran is a national agency and a pioneer in Integrated Marketing Communications specializing in Planning and Implementation of measurable Brand activations in India with offices in Delhi, Mumbai, Bangalore, Kolkata and Chennai.
CONTACT DETAILS
Tanvi Sharma, Positive Communications, +91 9871058649, tanvi@positiveindia.biz
Jaya Jindal, Positive Communications, +91 9654443463, jaya@positiveindia.biz
KEYWORDS
CONSUMER, FASHION, LIFESTYLE, MARKETING, BUSINESS SERVICES, MEDIA, TECHNOLOGY
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