Saturday, July 17, 2010

BWI: Launch of ClinOma Healthcare – A Novel Approach to Lifestyle

Press release from Business Wire India
Source: ClinOma Healthcare
Saturday, July 17, 2010 12:23 PM IST (06:53 AM GMT)
Editors: General: Consumer interest, Economy, Lifestyle, People; Business: Advertising, PR & marketing, Healthcare, biotechnology & pharmaceutical; Healthcare
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Launch of ClinOma Healthcare - A Novel Approach to Lifestyle


Mumbai, Maharashtra, India, Saturday, July 17, 2010 -- (Business Wire India) -- Clinoma Healthcare, a lifestyle clinic was launched in Mumbai this month. Clinoma Healthcare will provide valuable Lifestyle care & counselling. The clinic will provide these services to individuals as well as corporates, NGOs, clubs & associations. The clinic will follow a meticulous & novel scientific approach to treat an individual's lifestyle disorder.

Most of the lifestyles diseases, burdening our society today, are our creation. Today's 24X7 world order leaves little room for adequate rest, exercise, entertainment, good family life, regular eating habits and sleeping patterns. All these could seriously impact the health of an individual. While significant advances in drug research have resulted in introduction of newer medicines for a wide variety of conditions, resulting in improved survival and quality of life; it is essential that these medicines prescribed by clinicians are complemented by health-promoting lifestyle interventions, aimed at achieving optimal health.

Good healthy living involves an integrated healthcare approach with the practice of appropriate dietary habits, regular exercise, effective stress management, cessation of smoking, tobacco consumption and excessive alcohol consumption, and other lifestyle modalities. These lifestyle measures if practiced regularly, complement the use of efficacious and safe therapeutic medicines in the overall improvement of the individual's health.

Clinoma Healthcare is a vision conceptualized by Dr Zinobia Madan with a focus on good lifestyle management, appropriate dietary habits, fitness and exercise, yoga and related lifestyle modalities. Dr Zinobia Madan is supported by a team of dedicated professional experts including a physiotherapist / fitness expert, a yoga expert and allied healthcare professionals to achieve the ultimate goal of Care-the vision of ClinOma Healthcare.

Clinoma Healthcare is committed through a partnership with clinicians to initiate, educate and establish optimal health practices in coming times. While, for prescription of medicines in the specialized therapeautic areas, individuals will be advised to adhere to the advise from the referring General practitioner/Consultant/Specialist; this novel approach endeavors to complement the doctor's prescription of the appropriate medication.

In Clinoma the emphasis on lifestyle counselling is based on:
. Assessing lifestyle
. Evaluating the risk factors
. Discussing opportunities for lifestyle interventions
. Prescribing an optimal lifestyle
. Follow-ups

"ClinOma Healthcare aims at being the preferred partner to medical specialists in providing lifestyle counselling, with expertise and dedication and an ultimate goal of Care", says Dr Zinobia Madan.

ClinOma Healthcare adds one important dimension to its healthcare services, by being the preferred partner for pharmaceutical companies in the areas of clinical research, medicomarketing, medical writing, regulatory and pharmacovigilance.

Dr Zinobia Madan, PhD, MAMS, FIMSA, FICN, The Founder & Managing Director of ClinOMa Healthcare, is a Mumbai-based expert in healthcare, who has garnered more than 20 years of experience through clinical research, introduction of new healthcare products, teaching, writing and mentoring. Dr Zinobia Madan has notably contributed to Healthcare and Pharma industry, having also held position as Medical Director of a leading multinational Pharma company. She has published and presented papers at national and international conferences & has been a speaker for increasing awareness on wellness & healthcare at several forums.

Contact : ClinOma Healthcare LLP, Dr Daruwalla's Polyclinic, 232 Tardeo Main Road, Dhuna Patel Bldg, Mumbai 400007, Contact : +91 9820606934



CONTACT DETAILS
Lalita Devadiga, Brandish Media & Entertainment Pvt Ltd, +91 9867374947, lalita.15oct@gmail.com

KEYWORDS
CONSUMER, ECONOMY, LIFESTYLE, PEOPLE, MARKETING, HEALTHCARE, HEALTHCARE

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