BWI: India Votes for Chevy Cruze as “Car of the Year” at CarWale Awards 2010

Press release from Business Wire India
Source: CarWale.com
Friday, May 14, 2010 12:39 PM IST (07:09 AM GMT)
Editors: General: Consumer interest; Business: Advertising, PR & marketing, Automotives, Information technology; Automotive
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India Votes for Chevy Cruze as "Car of the Year" at CarWale Awards 2010
A Hatrick for Toyota Innova and Honda City for Winning Large Family and Self-Driven Favourite Car for Third Year in a Row

Mumbai, Maharashtra, India, Friday, May 14, 2010 -- (Business Wire India) -- CarWale, India's no. 1 Automotive Portal, today announced the winners of CarWale Awards 2010 - India's only consumer choice car awards.

In its third edition, the Awards has received over 2,30,000 votes and the response has been overwhelming, almost doubling the number of votes in just three years.

The most awaited list is out! And the winners of CarWale Awards 2010 are

. Small Family Favourite 2010 - Hyundai i10
. Large Family Favourite 2010 - Toyota Innova
. Enthusiast's Delight 2010 - Toyota Fortuner
. Offroader's Favourite 2010 - Ford Endeavour
. Favourite Owner Driven Car 2010 - Honda City
. Favourite Chauffeur Driven Car 2010 - Mercedes-Benz E Class
. Aspirational Car of the Year 2010 - Rolls-Royce Ghost
. New Car of the Year 2010 (Consumer Choice) - Chevrolet Cruze

Consumers rated their favourite cars on a scale of 1-5 (5 being the highest) on parameters like style/looks, performance, fuel economy, safety, value for money etc.

Winners for the jury-led categories are:

1. Car of the Year (Editor's Choice) - Fiat Linea
2. Green Initiative of the Year - Mercedes-Benz BlueEFFICIENCY
3. Safety Initiative of the Year - Honda Siel

"When we started with the CarWale Awards two years back, our vision was to get actual users to decide on which car is best for them. We are happy to have received phenomenal response from the manufacturers as well as consumers for the awards" says Mohit Dubey, Co-founder & CEO, CarWale.

CarWale Awards has set up a trend for the car buyers as these are the only awards which are decided by consumers. It is being looked upon as a referral guide by car buyers & also well appreciated by the industry.

For additional information on CarWale, please visit: http://www.carwale.com/



CONTACT DETAILS
Alita D'souza, Pink & White Consulting, +91 (22) 24450900 / 01 / 05, alitad@pinkandwhiteconsulting.com

KEYWORDS
CONSUMER, MARKETING, AUTOMOTIVE, IT, AUTOMOTIVE

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