Wednesday, July 15, 2009

BWI: MyBand Nights – The Best Thing to Happen to Indian Music Bands

Press release from Business Wire India
Source: MyBand
Thursday, July 16, 2009 10:30 AM IST (05:00 AM GMT)
Editors: General: Consumer interest, Entertainment; Business: Advertising, PR & marketing, Business services, Information technology, Media & entertainment; Technology
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MyBand Nights - The Best Thing to Happen to Indian Music Bands


Mumbai, Maharashtra, India, Thursday, July 16, 2009 -- (Business Wire India) -- Not just clicks on a website - MyBand.co.in - India's largest portal for independent Music Bands have tied up with leading venues across the country to launch MyBand Nights to promote music bands. The first event kicks off at Rattle and Hum in Hyderabad where MyBand will present Cheese the Band from Calcutta for live Rock performance.

This is a kind of unique happening in India's music scene. Apart from being a portal with just a web presence, MyBand team has traveled across all the major cities to meet up with bands and artists to understand their needs and requirement. This is really an unique event as Bands are selected based on rating and ranking on a website for live ground performance.

Speaking on the occasion, Debashis Dey from MyBand said "we have interacted with over 200 bands from different parts of the country across different genres and have identified the true need of these bands- all they need is a proper platform and exposure to showcase their creative talents."

MyBand was launched only in Feb 2009 and in a short span of time has become the topmost destination for Indian Music Bands. The portal incorporates high-end intelligent technology which automatically converts uploaded songs into low bit-rate streams for easy listening by millions of fans and visitors. This helps a lot as most for the students and majority of the visitors access the internet from dial-up connections which never allow proper listening from a majority of music and media sites.

MyBand Nights will mostly happen on weekends at the most happening venues and youth hangouts. We are trying to select venues which are not too high end as they become unaffordable for the youth - our target audience. Bands are also selected from the rating process and charts on the website from a diverse genre like rock, metal, hip-hop, blues, fusion, jazz etc.

MyBand also has a Facebook MyBand Fanpage with over 17000 active members with constant interaction. "Our motto is to help artists in any way possible - be it connecting a vocalist, a guitarist a drummer with a group or be it a copyright issue or presentation to a label. A dedicated team is always at work on the fanpage to address questions" Debashis said.

Cheese the Band will will be doing the opening act for MyBand Nights at Rattle and Hum which opened recently on Februray 2009 at Jubilee Hills in Hyderabad. Aditya is the lead vocalist while Arjun (Jojo) plays the guitar, Jonathon (Jon) on keyboards and Samrat on drums. The Band was formed in 1997 at Kolkata by Arjun and Samrat and have a release to their credit -the album Josh.

You can catch Cheese the Band performing live Rock at the first Myband Night at Rattle and Hum, 4th Floor, Jaya Chambers, plot 1102, Road no 36, Jubilee Hills, Hyderabad on Friday, July 17th.

MyBand is a Music destination powered by Mediaplus to promote Indian Music Bands. More info at info@mediaplus.in.

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CONTACT DETAILS
Debashis Dey, Mediaplus, +91 9820068086, dd@mediaplus.in

KEYWORDS
CONSUMER, ENTERTAINMENT, MARKETING, BUSINESS SERVICES, IT, MEDIA, TECHNOLOGY

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