Thursday, October 22, 2009

BWI: Manipal Cure and Care (MCC) Launches ‘Hand Sanitizer’

Press release from Business Wire India
Source: Manipal Group
Thursday, October 22, 2009 01:16 PM IST (07:46 AM GMT)
Editors: General: Consumer interest; Business: Advertising, PR & marketing, Business services, Healthcare, biotechnology & pharmaceutical, Household & personal care products & services; Healthcare
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Manipal Cure and Care (MCC) Launches 'Hand Sanitizer'


Bangalore, Karnataka, India, Thursday, October 22, 2009 -- (Business Wire India) -- Manipal Cure and Care Pvt. Ltd. has launched its Hand Sanitizer (Hand SanTyzer), a Rub-In Hand and Skin Disinfectant Fluid. The formulation is a combination of Iso-propyl Alcohol, 1-propanol and Chlorhexidine Gluconate and the composition is carefully chosen to ensure broad spectrum anti-microbial activity as well as safety. Besides, it has added Emollients and Humectants to overcome dryness, which is an inherent quality of a alcohol based hand sanitizer.

The importance of Hand Hygiene:

One of the greatest advances in the history of medicine was the discovery of microorganisms and their connection to diseases. Less than 150 years ago, surgeons were performing surgery without even washing their hands. The death rate from infection was very high. Major communicable diseases were spread from person to person without any check at all. Once the connection between these little unseen killers and the havoc they create in the human body was realized, we entered a whole new era of health and longer life.

It is amazing to realize that between 10,000 and 10 Million microorganisms are living on each hand. Hand Sanitizers prevent illness by killing almost every one of them.

It has long been recommended that hands be washed with soap and hot water in a number of situations because our hands are major transmitter of infections. Surgeons scrub their hands with antibacterial soap and hot water for a long time before donning gloves. Laws require food handlers and medical personnel to wash their hands with soap and hot water before beginning work and after visiting the bathroom.

Hand Sanitizers

In India, post the Swine Flu pandemic there has been widespread awareness regards the merits of hand sanitization. Various prominent corporate, schools, hospitals, libraries and even super markets have adopted a strict practice of insisting that visitor's sanitize their hands before entering the premises. Hand sanitizers have also been popular with travelers, soldiers, sports persons & even the catering industry.

Hand sanitizers are products that are intended for use when hand washing is impossible or impractical. Most hand sanitizers are alcohol based that can be applied directly, rubbed on the hand and dried without the use of water.

Do hand sanitizers prevent diseases and illness? A hand sanitizer which contains at least 65% alcohol by volume kills almost 99% percent of all bacteria and virus that it comes in contact and thus, the answer would have to be a resounding 'Yes'.

A good hand sanitizer should be user friendly, provide rapid anti-microbial effect (in about 30 sec.) and persisting effect to last for at least 5-6 mins.

The Manipal Cure and Care's Hand SanTyzer

Manipal Cure and Care's Hand SanTyzer contains 75% Alcohol (the alcohol being 45% Iso Propyl Alcohol and 35% of 1-propanol) to ensure rapid anti-microbial effect and 0.5% Chlorhexidine Gluconate to provide persistent effect.

Iso Propyl Alcohol is reported to be slightly more bactericidal than Ethyl Alcohol. The anti-bacterial effect of 1-propanol is superior to that of Ethyl Alcohol or Iso Propyl Alcohol. Thus taking overall merits and cost factors in to consideration, a combination of Iso Propyl Alcohol, 1-propanol and Chlorhexidine Gluconate to ensure rapid and persistent anti-microbial effect.

Manipal Cure and Care's Hand SanTyzer is therefore effective & matches up in quality with the best hand sanitizer products available in other parts of the world. The product is currently available for institutional consumers in Bangalore & would be soon available in other parts of India.

ABOUT MANIPAL CURE AND CARE:

Manipal Cure and Care is a pioneering venture of the Manipal Education and Medical Group (MEMG) founded by the late Padmashree Dr. T. M. A. Pai in 1953. The Manipal Education and Medical Group today stand tall with an enviable track record of success in the spheres of Healthcare, Education and Research, both nationally and internationally. Manipal Cure & Care builds on the experience, know-how and socially-beneficial vision of the Manipal Education and Medical Group itself. This pioneering venture introduces India to the concept of holistic Wellness Therapy and Preventive Healthcare, providing superior clinical services with related product offerings all under one roof.

Manipal Cure & Care centers focus on Preventive, Wellness, Beauty, Cosmetic care and much more. They ensure that you and your family get the ultimate care through their state-of the-art technology, backed by well-trained clinical staff and a pleasant, hygienic modern setting. All the clinical practices at Manipal Cure & Care are in adherence to the strict guidelines laid down by Australian Council on Healthcare Standards international (ACHSI).

Manipal Cure and Care centers are present in Bangalore, Mumbai and Pune and are gradually spreading to other parts of India. www.manipalcureandcare.com.


CONTACT DETAILS
Kunal, PR & Publicity, Brandish Media & Entertainment Pvt. Ltd., +91 9833391790, kunalbrandish@gmail.com

KEYWORDS
CONSUMER, MARKETING, BUSINESS SERVICES, HEALTHCARE, HOUSEHOLD, HEALTHCARE

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