BWI: Aspect Wins Two Major Industry Honours from Frost & Sullivan

Press release from Business Wire India
Source: Aspect Software
Monday, February 02, 2009 12:12 PM IST (06:42 AM GMT)
Editors: General: Consumer interest; Business: Accounting & management consultancy services, Advertising, PR & marketing, Information technology, Media & entertainment; Technology
Release no: 19116
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Aspect Wins Two Major Industry Honours from Frost & Sullivan
Aspect Demonstrates Outstanding Performance in Indian Contact Centre Market with Awards for Growth Strategy Leadership and Market Leadership for Outbound Systems

New Delhi, Delhi, India, Monday, February 02, 2009 -- (Business Wire India) -- Aspect, a unified communications and contact centre software and services provider, today announced it has received two industry awards from Frost & Sullivan, a global growth partnership company, at the 2008 Frost & Sullivan India ICT Awards Ceremony in Bangalore. Aspect won the Growth Strategy Leadership Award and the Market Leadership Award for Outbound Systems from Frost & Sullivan.

Frost & Sullivan Growth Strategy Leadership Award

The Frost & Sullivan Award for Growth Strategy Leadership is presented each year to the company that has strengthened its position in the market, and whose strategy will have a lasting impact in the industry in India. This award acknowledges the company's substantial growth in the contact centre space through unique business strategies.

"Aspect has demonstrated the ability to provide organisations with methods to improve their business processes via streamlined communications that lead to enhanced agility and responsiveness in the enterprise," said Kaustubh Dhavse, deputy director, ICT Practice, Frost & Sullivan, South Asia and Middle East. "In addition, Aspect offers in-depth contact centre expertise to companies in the region. These factors have contributed significantly to the company's success as a growth strategy leader."

A recipient is chosen to receive the Frost & Sullivan Award for Growth Strategy Leadership based on specific criteria. Through primary and secondary research methods, all companies' market revenues are tracked and those exhibiting significant growth are noted for their strategy implementation. Revenues are then compared year-to-year to monitor growth patterns.

"We are honoured that Frost & Sullivan has selected us to receive such a prestigious award," said Rajeev Soni, general manager, South Asia and Middle East, Aspect. "This award demonstrates our market leadership in the contact centre space, attributed to our development of leading, IT-ready software-powered solutions, combined with strong market presence covering major cities in India. We continue to strive for greater growth and remain committed to helping our customers streamline communications across the enterprise and the contact centre."

Frost & Sullivan Market Leadership Award for Outbound Systems

The Frost & Sullivan Award for Market Leadership of the Year is given to the company that has excelled in all areas of market share leadership and has demonstrated strong strategy development and technological innovation. The Market Leadership Award for Outbound Systems acknowledges a company's robust outbound product portfolio, a committed customer focus, and a leadership position in the outbound market in India.

According to Frost & Sullivan, Aspect is the market leader in the outbound systems market, having captured a market share of 55.9 percent. Aspect leads the outbound dialer market of $23.6 million in India, with the next highest competitor having 18.9 percent market share. Aspect has been recognized for its industry-leading outbound dialing solutions that are designed to help companies provide proactive customer service, improve their collections, and enhance their sales.

The company's outbound offerings include feature-rich functionality through Aspect® Unified IPT, which delivers session initiation protocol (SIP)-based voice over Internet protocol (VoIP) connectivity, call blending, browser-based agent desktop scripting tools, comprehensive reporting and analysis capabilities. Based on the capabilities of its outbound offerings, Frost & Sullivan believes that Aspect has positioned itself to deliver enhanced end-user value, and maintain dominant leadership and growth in this market.

To choose the recipient of this award, Frost & Sullivan tracks competitor revenue and market share within the industry. This is achieved through interviews with all market participants and extensive secondary research of proprietary data sources. Finally, the competitors are compared and ranked for relative position. The award is then presented to the company that received the number one industry rank.

"Although the outbound market in India is very competitive, Aspect has captured the leading market share because we are able to differentiate our offerings through the insight and experience that we bring to our customers, in addition to properly executing our product strategy," said Rajeev Soni, general manager, South Asia and Middle East, Aspect. "In addition, we have been seeing a growing interest in feature-rich dialer capabilities unified with voice portal, inbound routing, recording, and performance optimization tools. This is a proof point that more companies are seeing the value of implementing a unified solution to provide contact centres with greater choice and control. We will continue to offer innovative solutions to cater to the changing and growing needs of the contact centre market and we expect to maintain our position as a leader in this space."

About Frost & Sullivan

Frost & Sullivan, the Growth Partnership Company, partners with clients to accelerate their growth. The company's TEAM Research, Growth Consulting and Growth Team MembershipT empower clients to create a growth-focused culture that generates, evaluates and implements effective growth strategies. Frost & Sullivan employs over 45 years of experience in partnering with Global 1000 companies, emerging businesses and the investment community from more than 30 offices on six continents. For more information about Frost & Sullivan's Growth Partnership Services, visit http://www.frost.com.

About Aspect

Aspect provides software and consulting services that turn the potential of unified communications into real business results across the enterprise and in the contact centre. Applying 35 years of insight and experience, Aspect helps two-thirds of the FORTUNE Global 100, as well as small and medium enterprises, power their business processes with communications. For more information, visit www.aspect.com.

Aspect, Unified IP and Aspect Software are either trademarks or registered trademarks of Aspect Software, Inc., in the United States and/or other countries. The names of other companies and products mentioned herein may be the trademarks of their respective owners.


CONTACT DETAILS
Shilpi Gupta, Aspect Software, +91 (011) 41519742, shilpi.gupta@aspect.com

KEYWORDS
CONSUMER, CONSULTANCY SERVICES, MARKETING, IT, MEDIA, TECHNOLOGY

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