Press release from Business Wire India
Source: TripAdvisor Media Network
Wednesday, March 25, 2009 02:59 PM IST (09:29 AM GMT)
Editors: General: Consumer interest, Travel & tourism; Business: Advertising, PR & marketing, Business services, Hospitality, Information technology; Technology
Release no: 19556
--------------------------------------------------
New "Top Values" Index on TripAdvisor Helps Travellers Get More for their Money
In nearly 1,000 Destinations Worldwide
New Delhi, Delhi, India, Wednesday, March 25, 2009 -- (Business Wire India) -- TripAdvisor®, the world's most popular and largest travel community, today announced the launch of its "Top Values" Index. It is an easy way to sort the most popular hotels around the world to quickly find the hotels that are great values today.
"Travellers want to make the most of every rupee they are spending. The launch of the 'Top Values' Index on TripAdvisor will help travellers get more for their hard earned money, which is especially important in the current economic climate." said Sharat Dhall, Managing Director, TripAdvisor India. "The 'Top Values' Index uniquely highlights hotels that are distinct values, based on up-to-date information, by sorting through the most popular hotels on TripAdvisor."
TripAdvisor is projecting a nearly 50 percent increase in travellers talking about "deals" on its site in '09 versus '08.
To identify excellent value hotels, TripAdvisor constructed a proprietary algorithm that analyses the relationship between a hotel's quality and price - quality as determined by input from real travellers on TripAdvisor as well as third party content, such as star ratings. TripAdvisor then showcases these properties as "Top Values," which are, on average, 5,096 INR per night or 31 percent less expensive than all hotels listed on TripAdvisor. "Top Values" are updated daily to reflect the most recent prices and quality ratings.
Available on all TripAdvisor worldwide sites, "Top Values" is one of many new products and features TripAdvisor is rolling out in 2009 to help travellers plan and have the perfect trip, on any budget. To access "Top Values," visit TripAdvisor hotel listing pages and click the tick box beside "Show TripAdvisor Top Values first."
"Top Value" Hotels in Indian Cities (As of March 25, 2009)
-- Hyderabad, Andhra Pradesh - Park Inn Aditya (average nightly rate: INR 3,619)
-- Calangute, Goa - Nizmar Resort (average nightly rate: INR 2,482)
-- Gurgaon, Harayana - Lemon Tree Hotel Udyog Vihar (average nightly rate: INR 5,128)
-- Shimla, Himachal Pradesh - Honeymoon Inn Shimla (average nightly rate: INR 1,897)
-- Bangalore, Karnataka - St. Mark's (average nightly rate: INR 5,997)
-- Kochi, Kerala - Sajhome (average nightly rate: INR 2,308)
-- Mumbai, Maharashtra - Residency Hotel (average nightly rate: INR 3,836)
-- Pune, Maharashtra - Lemon Tree Hotel Hinjawadi (average nightly rate: INR 6,359)
-- New Delhi - Shanti Home (average nightly rate: INR 6,000)
-- Jaipur, Rajasthan - Hotel Pearl Palace (average nightly rate: INR 769)
"Top Value" Hotels in International Cities
-- Bangkok - Phranakorn-Nornlen Hotel (average nightly rate: INR 3,110)
-- Singapore - Parkroyal on Kitchener Road (average nightly rate: INR 5,650)
-- London - Premier Inn London - King's Cross (average nightly rate: INR 5,546)
-- Paris - Hotel du College de France (average nightly rate: INR 6,168)
-- New York - Chelsea Lodge (average nightly rate: INR 6,427)
About TripAdvisor Media Network
TripAdvisor® Media Network, operated by TripAdvisor, LLC, attracts more than 32 million monthly visitors* across 14 popular travel brands: TripAdvisor®, www.airfarewatchdog.com, www.bookingbuddy.com, www.cruisecritic.com, www.flipkey.com, www.frequentflier.com, www.holidaywatchdog.com, www.independenttraveler.com, www.onetime.com, www.seatguru.com, www.smartertravel.com, www.travel-library.com, www.travelpod.com and www.virtualtourist.com. TripAdvisor-branded sites make up the largest travel community in the world, with more than 25 million monthly visitors*, 10 million registered members and 20 million reviews and opinions. Featuring real advice from real travelers, TripAdvisor-branded sites cover 300,000+ hotels and attractions and operate in the U.S. (http://www.tripadvisor.com), the U.K. (http://www.tripadvisor.co.uk), Ireland (http://www.tripadvisor.ie), France (http://www.tripadvisor.fr), Germany (http://www.tripadvisor.de), Italy (http://www.tripadvisor.it), Spain (http://www.tripadvisor.es), India (http://www.tripadvisor.in) and Japan (http://www.tripadvisor.jp). TripAdvisor® Media Network provides travel suppliers with graphical advertising opportunities and a cost-per-click marketing platform. Collectively, the sites comprising the TripAdvisor Media Network have won hundreds of awards and accolades from press and industry worldwide. TripAdvisor and the sites comprising the TripAdvisor Media Network are operating companies of Expedia, Inc. (NASDAQ: EXPE).
TripAdvisor and TripAdvisor.com are registered trademarks of TripAdvisor LLC in the U.S. and/or other countries. Other logos or product and company names mentioned herein may be the property of their respective owners.
©2009 TripAdvisor LLC. All rights reserved.
*Source: comScore Media Metrix, July 2008
CONTACT DETAILS
Nikhil Ganju, TripAdvisor, +91 9811299822, nganju@tripadvisor.com
Nidhi Mehra, 20:20 Media, +91 9819331654, nidhimehra@2020india.com
Lakshita Sogani, 20:20 Media, +91-9899200649, lakshita@2020india.com
KEYWORDS
CONSUMER, TOURISM, MARKETING, BUSINESS SERVICES, HOSPITALITY, TECHNOLOGY
If you wish to change your Business Wire India selection please click on this link http://www.businesswireindia.com/media/news.asp and use your personal username and password to login.
Submit your press release at http://www.businesswireindia.com
No comments:
Post a Comment