BWI: LG and PGTI Conclude the Prestigious ‘LG Race to Ireland’

Press release from Business Wire India
Source: LG
Wednesday, November 10, 2010 04:07 PM IST (10:37 AM GMT)
Editors: General: Consumer interest; Business: Advertising, PR & marketing, Business services, Electronic appliances & components, Information technology, Media & entertainment; Technology
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LG and PGTI Conclude the Prestigious 'LG Race to Ireland'
Grand Prize of Rs. 5 million Rupees Awarded

New Delhi, Delhi, India, Wednesday, November 10, 2010 -- (Business Wire India) -- LG Electronics along with the Professional Golf Tour of India (PGTI), the official sanctioning body of professional golf in India concluded the high profile 'LG Race to Ireland' a unique Pro-Am format golf tournament. The tournament, which was held from November 3 - 7 at the Jaypee Greens Golf Resort, Greater Noida, saw high quality strategic golf by professional golfers along with industry leaders and corporate honchos. The winning team received a lifetime opportunity of competing at the Pro-Am of the prestigious Irish Open with, all expenses paid.

The announcement of LG race to Ireland made last week through a press conference saw the presence of H.E. Mr. Kenneth Thompson, the Ambassador of Ireland which was followed by a gala dinner, announcing the teams and celebrating the opening of the game. The gala dinner attended by prominent socialites such as Kapil Dev and Suhel Seth, had an enthralling performance by celebrated entertainer Ash Chandler and an by renowned Jazz artist Sonam Kalra. The tournament concluded on the morning of 7th Nov, 2010 with the announcement of the winners.

Mr. L K Gupta, Chief Marketing Officer, LG India, said, "LG's foray into the elegant world of Golf is to reinforce its premium positioning and brand building in the Indian market. The company will focus to build this event over the years to provide a strong platform to bring together the best talent from professional golf and the corporate boardrooms."

Key highlights of the game:

- The game saw India open winner C Muniyappa and PGTI regulars Mahesh Kumar and senior professional Gaurav Ghei participate in the tournament.
The PGTI 1 team comprising of professionals Amandeep Johl and Arjun Singh and amateurs Mr. Kapil Dev, Ms. Nooraine Fazal and Mr. K K Bajoria won the LG Race to Ireland Pro-Am at the Jaypee Greens golf course on Sunday.

Mr Padamjit Sandhu, Director, PGTI said, This event was a success, and it helped us to bring the best professional and amateur golfers on the same platform. I am sure the winning CXO have learnt to strengthen their team work and strategise. We are confident that the LG-PGTI partnership will help create high value and strong growth platforms for the sport of golf in India."

About LG Electronics India

LG Electronics India Pvt. Ltd, a wholly owned subsidiary of LG Electronics, South Korea was established in January 1997 in India. It is one of the most formidable brands in Consumer Electronics, Home Appliances, IT hardware and Mobile Communications space. In India for over a decade, LG has earned a premium brand positioning and is the acknowledged trendsetter for the industry.

LGEIL has achieved a turnover of Rs 13,089 crores in 2009. LGEIL's manufacturing unit at Greater Noida is one of the most eco-friendly units among all LG manufacturing plants in the world. The second Greenfield facility is located at Ranjangaon; Pune has the capacity to manufacture LCD TV, GSM Phones,Washing machines, Refrigerators, Air Conditioners, Optical Disc Drives and Colour Televisions. This is India's first mobile phone manufacturing unit and also Asia's largest Optical Disc Drive manufacturing plant.

To view the photographs, please click on the links given below:

From Left to Right: Arjun Singh (Professional), Amandeep Johl (Professional), Mr. K K Bajoria (Amateur), Ms. Nooraine Fazal (Amateur), Mr. C S Lee (CFO, LG Electronics India), Mr. Kapil Dev (Amateur)

Mukesh Kumar-winner of 36-hole qualifier of the LG Race to Ireland Pro-Am golf tournament with Mr. C S Lee (CFO, LG Electronics India)
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CONTACT DETAILS
Kshitija Sharma, IPAN Hill & Knowlton, +91 9871630164, Kshitija.Sharma@LG-One.com
Karishma Dawar, IPAN Hill & Knowlton, +91 9873178498

KEYWORDS
CONSUMER, MARKETING, BUSINESS SERVICES, ELECTRONICS, IT, MEDIA, TECHNOLOGY

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