BWI: 9.9 Media Launches IT Next The Magazine for India’s Next Generation of CIOs

Press release from Business Wire India
Source: 9.9 Mediaworx Pvt. Ltd.
Monday, January 18, 2010 06:15 PM IST (12:45 PM GMT)
Editors: General: Consumer interest; Business: Advertising, PR & marketing, Business services, Information technology, Media & entertainment, Publishing & printing; Technology
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9.9 Media Launches IT Next The Magazine for India's Next Generation of CIOs
IT Next has been Specially Created for Senior IT Managers and Aims to Facilitate their Movement from the Backroom to the Boardroom as CIOs. IT Next Provides them with Insights into Management Best Practices, Career Development and Relevant Technology Issues

New Delhi, Delhi, India, Monday, January 18, 2010 -- (Business Wire India) -- 9.9 Mediaworx has announced the launch of IT Next, the magazine for India's next generation of CIOs - the senior IT Manager.
Launched by the publishers of Digit, India's most read personal technology magazine (as per IRS 2009), IT Next is a new monthly magazine that aims to provide senior IT Mangers in India with information on technology strategies, best practices and innovations for improving enterprise IT infrastructure. The publication and its associated website (www.itnext.in) deliver information and knowledge to empower the community of IT Managers with insights into latest management practices, career development methods, and hot technology issues.

"IT Next has a very clear objective. It takes a complete 360o approach to meet the information needs of the senior IT Managers in India. We intend to provide information on people, processes and technologies that will help experienced IT managers, who are aspiring to become CIOs, succeed in their professional careers," says Pramath Sinha, Founder and Managing Director of 9.9 Mediaworx.

Giving further details about the magazine Shubhendu Parth, Editor for IT Next explains, "While the magazine has technology sections like The Big Q, Tech Talk, Insight and How-Tos that focus on enterprise IT problems, it also has a personal development section called The 15-Minute Manager that deals with IT strategy, IT management, business skills, education, training, workforce trends and health."

The "15 Minute Manager" is a quick-read personal development section which provides tips on IT Strategy, IT management, business skills, education, training, workforce trends and health. The "Big Q" section provides an opportunity for practicing senior IT Managers to showcase their skill in solving real IT problems of an enterprise.

Vikas Gupta, the Publisher of IT Next and one of the Co-founders of 9.9 Mediaworx adds, "The idea for IT Next emerged from an in-depth survey that we conducted among 100 IT Managers across the country to identify their information needs. This is why the cover story in the inaugural issue is a 7-step guide to becoming a CIO".

Besides engaging content, IT Next also has a contemporary design that reflects the modern and dynamic nature of the IT industry. The 68-page print magazine is priced at Rs 150, and is being distributed nationwide.

9.9 Media is one of India's most diversified media companies that integrates its print, online, research and event platforms to serve highly-targeted communities such as Owner-Managers / Entrepreneurs, CIOs, CTOs, CISOs, CFOs, Manufacturing & Logistics professionals, IT professionals, Channel partners, Gamers, Personal technology enthusiasts and those leading institutes of higher education. Some of its leading brands include The CTO Forum, Digit, Industry 2.0, Logistics 2.0, Digit Channel Connect, SKOAR!, CFO India, EDU, iGovernment.in, thinkdigit.com, consumermate.com and now the latest additions, Inc India and IT Next. The 9.9 School of Convergence is focused on developing talent in journalism. 9.9 Media was founded by five professionals-Kanak Ghosh, Asheesh Gupta, Vikas Gupta, Anuradha Das Mathur and Pramath Raj Sinha. Its investors include Helion Venture Partners and TVS Capital Funds Ltd.


CONTACT DETAILS
Sidhant Raizada, Brand Manager, IT Next, 9.9 Mediaworx Pvt. Ltd., +91 9990388390, siddhant.raizada@9dot9.in

KEYWORDS
CONSUMER, MARKETING, BUSINESS SERVICES, IT, MEDIA, PUBLISHING, TECHNOLOGY

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