Friday, April 24, 2009

BWI: Future Group Announces the Launch of FACES - Award Winning International Skincare and Beauty Products

Press release from Business Wire India
Source: FACES Cosmetics
Friday, April 24, 2009 03:39 PM IST (10:09 AM GMT)
Editors: Business: Advertising, PR & marketing, Household & personal care products & services
Release no: 19774
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Future Group Announces the Launch of FACES - Award Winning International Skincare and Beauty Products


New Delhi, Delhi, India, Friday, April 24, 2009 -- (Business Wire India) -- FACES Cosmetics - is delighted to announce the launch of its Award Winning International skincare and beauty ranges in India at Pantaloon's Ghatkopar (Mumbai) and The Great India Place, Noida (Delhi NCR) shopping malls.

-- International branded quality product, at competitive prices.
-- Formulated for India skin-types.
-- In-store expert beauty advice.
-- Fast expansion planned across Future Group retail platforms.

FACES, is an Internationally trusted and respected brand with a reputation for on-trend beauty and premium products, at competitive price points. FACES offer colour cosmetics and skincare products in over 60 standalone stores in Canada, United States, Central America and Europe.

FACES Cosmetics is majority owned by Indivision India Partners, a private equity fund that has a strategic relationship with the Future Group in India. Indivision has partnered with Pantaloon Retail, the Flagship retail company of Future Group, to strategically promote the FACES brand's introduction into the Indian market.

FACES Cosmetics is known for its unique product innovations and formulations. Globally acclaimed as a market leader in premium colour cosmetics and skincare, FACES offer a comprehensive range of product categories for men and women of all ages, with over 1000 SKUs to suit every skin type, colour and look.

Smita Gautam, Beauty Head at FACES said, "I am very excited about the new product we have launched and the immediate customer interest has been very encouraging. Through ongoing research and development we will continue to develop innovative products to suit the Indian beauty market".

Chief Executive Officer Mr. Peter Baker said, "I am delighted we have opened the first two Faces Cosmetics counters, and my management team are looking forward to opening extensively across India, presenting a new generation of modern Indian women with great new beauty products, and the opportunity to discover a new world of beauty choice".

He also added, "Our primary aim is to establish FACES as one of India's leading beauty expert brands, with an International heritage and values, and a desire to present an inspiring vision of individual beauty, across India".

Mr. Baker states by end of this year FACES Cosmetics India will have entered over 60 Future Group stores, with new beauty merchandising displays supported by expert beauticians.

Current locations
Pantaloon Ghatkopar
Runwal Town Centre, Wyeth Labs
L.B.S. Marg, Opposite Presidential Tower,
Ghatkopar-West , MUMBAI

Pantaloon The Great India Place
Ground Floor, Sector-38-A,
Noida, NCR

About FACES Cosmetics

FACES Cosmetics Plc (www.faces-cosmetics.com) is the holding company of FACES, a Canadian branded cosmetics, skin-care and anti-ageing products business, operating through subsidiaries across the USA, Canada, Mexico and India. The FACES brand and business was originally formed in 1974. FACES is majority owned by Indivision India Partners, a private equity fund that has a strategic relationship with the Future Group in India. Indivision has partnered with Pantaloon Retail, the Flagship retail company of Future Group, to strategically promote the FACES brand's introduction into the Indian market.

For more information visit www.faces-cosmetics.com



CONTACT DETAILS
Neeti Dhawan, GoodWord Communications, +91 9312267577, neeti.goodward@gmail.com
Malvika K. Singh, GoodWord Communications, +91 9811977172

KEYWORDS
MARKETING, HOUSEHOLD

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