BWI: Sony Ericsson Announces the Winners of “I Love Being Famous”

Press release from Business Wire India
Source: Sony Ericsson
Friday, April 24, 2009 02:22 PM IST (08:52 AM GMT)
Editors: General: Consumer interest, Entertainment, Lifestyle, People; Business: Advertising, PR & marketing, Business services, Information technology, Media & entertainment, Telecommunications; Technology
Release no: 19771
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Sony Ericsson Announces the Winners of "I Love Being Famous"
A recognition & Mentorship Program for Mobile Developers Who Want to Partner with Sony Ericsson Developer World to Create Applications for Sony Ericsson Handsets

Bangalore, Karnataka, India, Friday, April 24, 2009 -- (Business Wire India) -- Sony Ericsson Developer World is a catalyst for securing a wide variety of applications and content addressing business and personal productivity, games and entertainment for Sony Ericsson's mobile phones.

Sony Ericsson Developer World launched, "I Love Being Famous" in November '08, to engage third-party mobile developers to create user experiences and innovative applications, with Sony Ericsson Developer World acting as a content creation catalyst offering free assistance to the Indian mobile developer community to get the best market potential for their ideas and coding efforts.

Winners and Top Winning applications:

To view the file, please click here.

Jens Greve, Global Head, Sony Ericsson Developer World said, ""We are extremely delighted and encouraged with the response we have received in the I Love Being Famous campaign. We see the immense potential and talent in the Indian developer community and are highly dependent on the innovation coming from the content industry to drive the business forward together with us."

Sony Ericsson Developer World's endeavour is to empower developers around the world to achieve business success by providing assistance throughout the entire development and go-to-market process for commercial applications. Sony Ericsson plans to showcase all the outstanding achievers in mobile content development, by giving them an opportunity to attend a 100 day mentorship program with the expert panel at Sony Ericsson. The winners will be put on a platform open to international success and certification by Sony Ericsson.

About Sony Ericsson and Sony Ericsson Developer World

Sony Ericsson Developer World is a global support program and web portal (www.sonyericsson.com/developer) totally dedicated to helping professional wireless developers achieve business success by providing easy-to-find documentation, tools, technical advice and go-to-market support. Sony Ericsson Developer World guides developers through the development process in four steps - Think it, Make it, Test it, Sell it - thereby ensuring a constant stream of fun, useful and innovative content and applications for Sony Ericsson phones.

Visit www.sonyericsson.com/developer/india for more details about the Sony Ericsson Developer World Awards in India.

Having sold over 100 million phones in 2007, Sony Ericsson is currently one of the five largest mobile phone manufacturers in the world. An important industry player operating in over 80 countries, our phones, accessories and PC cards are synonymous with innovation and style. With R&D sites in Europe, Japan, China, India and North America, diversity is one of the core strengths of the company. Sony Ericsson was established as a 50:50 joint venture by Sony and Ericsson in October 2001, with global corporate functions located in London. For more information about Sony Ericsson please visit www.sonyericsson.com

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http://www.BusinessWireIndia.com/attachments/Sony Ericsson_winners_top_winning_application(1).doc
Sony Ericsson_winners_top_winning_application(1).doc


CONTACT DETAILS
Natasha Dutta, Sony Ericsson Mobile Communications, +919971169746, natasha.dutta@sonyericsson.com
Neha Jain, 20:20 Media, +919899473715, nehajain@2020india.com

KEYWORDS
CONSUMER, ENTERTAINMENT, LIFESTYLE, PEOPLE, MARKETING, BUSINESS SERVICES, IT, MEDIA, TELECOMMUNICATIONS, TECHNOLOGY

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