BWI: Audi: Most Awarded Luxury Car Brand in India

Press release from Business Wire India
Source: Audi
Thursday, January 15, 2009 05:30 PM IST (12:00 PM GMT)
Editors: General: Consumer interest; Business: Advertising, PR & marketing, Automotives, Business services, Media & entertainment, Retailers; Technology; Automotive
Release no: 18970
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Audi: Most Awarded Luxury Car Brand in India


Mumbai, Maharashtra, India, Thursday, January 15, 2009 -- (Business Wire India) -- -- Audi wins five prestigious automobile awards for 2008

-- New Audi A4 receives four top awards

-- Audi awarded as "The Best Brand for Advanced Technology"

Audi, the German luxury car manufacturer has won a record five award in the annual honours conferred on outstanding automobiles by the discerning auto media in India. The crowning glory was the top award for "The Best Brand for Advanced Technology", which reaffirms the success of Audi's pursuit of technological excellence and quality in India.

Audi once again proved its excellence and edge over other global players in the Indian market. In a short span of time, Audi has become synonymous for setting new standards in the luxury segment and this has been well appreciated by discerning customers and reviewers in the Indian market.

The new Audi A4 has outperformed global players in terms of style, looks, performance and technology. It has won four top accolades -- from Business Standard Motoring as "Premium Car of the Year", from Zig Wheels for "Premium Car of the Year", a third award for "Performance Car of the Year" from CNBC Overdrive and the "Best Driver's Car" from UTVi Autocar Awards. The Auto India Best Brand award for "The Best Brand for Advanced Technology" was additionally awarded to Audi.

Commenting on the achievement, Managing Director of Audi India, Benoit Tiers said, "Audi's continuous advancement and development in technology and quality has won many awards for our cars across the globe. Our commitment towards superior performance through the core essence of 'Vorsprung durch Technik' is now again being lauded by the Indian auto sector. We are honoured to receive appreciation from industry critics and this further encourages us to continue delivering cars with world-class technology and high performance in India".

Audi India also recently announced its sales figures for the calendar year 2008. Audi India's vehicle sales volume countrywide grew by 201 percent to 1,050 cars as compared to 349 units in 2007. In spite of the adverse market situation the last quarter of 2008 was impressive for Audi India as sales grew by 229 percent to 273 units as compared to 83 units in 2007.

The Audi model range comprising the new Audi A4, Audi A6, Audi A8, Audi Q7, Audi TT and Audi R8 is available in India at present in twelve dealerships across the country: in Delhi, Gurgaon, Chandigarh, Mumbai, Pune, Bangalore, Hyderabad, Ahmedabad, Ludhiana, Chennai, Kochi and Kolkata.

AUDI AG

AUDI AG develops and produces cars for the luxury car segment worldwide. The company achieved its twelfth consecutive record year in 2007, with 964,151 cars sold and a revenue of 33,617 million Euros and profit before tax of 2,915 million Euros, the company attained its best figures ever. Audi produces vehicles in Ingolstadt and Neckarsulm (Germany), Gyor (Hungary), Changchun (China) and Brussels (Belgium). At the end of 2007, production of Audi A6 and in October 2008 production of Audi A4 started in Aurangabad, India. The company is active in more that 100 markets worldwide. AUDI AG's wholly owned subsidiaries include Lamborghini S.p.A and quattro GmbH. Audi employs more than 54,000 people worldwide, including 45,000 in Germany. The brand with the four rings invests more than ?2 billion each year in order to sustain the company's technological lead embodied in its "Vorsprung durch Technik" slogan.

Authorized Dealer Showrooms:

Audi Ahmedabad - Rudra-Path, S.G. Road, Ahmedabad
Audi Bangalore - Survey No. 6/1, Beratana Agrahara, 15th KM, Hosur Main Road
Audi Chandigarh - Plot No. 171, Industrial Area, Phase I
Audi Delhi - F 85, Okhla Industrial Area, Phase I
Audi Gurgaon - Orchid Centre, Sector - 54, Golf Course Road
Audi Hyderabad - 8-2-684/A, Road No.12, Banjara Hills
Audi Pune - Pro1 Business Centre, Plot No. 395 + 396, Senapati Bapat Road, Shivajinagar
Audi Mumbai - 81, Dr. Annie Besant Road

Authorized Dealer Sales Office: Audi Chennai, Audi Kochi, Audi Kolkata and Audi Ludhiana


CONTACT DETAILS
Bettina Bernhardt, General Manager, Audi, +91 (022) 2054 7210, bettina.bernhardt@audi.de
Gaurav Sinha, Manager, Audi, +91 (022) 4471 1813, gaurav.sinha@audi.in
Abhinav Srivastava, Comma Consulting, +91 (022) 40562500/ +91 9892323750, abhinav.srivastava@comma.in
Pratip Biswas, Comma Consulting, +91 (022) 40562500/ +91 9987022573, pbiswas@comma.in

KEYWORDS
CONSUMER, MARKETING, AUTOMOTIVE, BUSINESS SERVICES, MEDIA, RETAIL, TECHNOLOGY, AUTOMOTIVE

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